Penny is the Founding Plower and Chief Brandologist at THE PLOW!, a branding agency that provides customized branding strategies, creative marketing and campaign solutions, design and concept ideation, and web and social media management for clients across various industries. With 25 years of experience in the field of brand communication and marketing, Penny has a proven track record of delivering innovative and impactful results that stand out from the competitive edge.Penny started her career from the ground up and rose fast through the ranks to consultant level, before launching her own venture in 2018. She has worked with leading organizations such as Hatten Group, where she was responsible for corporate positioning and branding, investor relations, media relations, crisis and issue management, event management, and corporate social responsibility. Penny is passionate about every bit of work and assignment, and enjoys collaborating with her team and clients to create sustainable and value-added solutions. Penny's mission is to empower brands with big thinking and creative communications that resonate with their target audiences and achieve their business goals.