Pete Reynolds

Pete Reynolds Email and Phone Number

Marketing + Operations @ Mas Maya
Chiclana de la Frontera, AL, ES
Pete Reynolds's Location
Chiclana de la Frontera, Andalusia, Spain, Spain
About Pete Reynolds

I am the co-founder of Discerning Cyclist, an urban cycling website devoted to getting bums in bike seats and helping people cycle in style every day.After graduating from Bangor University with a First Class (hons) degree in English Language, I embarked on a career in copywriting and digital marketing. During this period, I worked full-time with a digital agency and a major international brand to help them get their messages across and drive growth, before becoming self-employed to offer my services to an array of clients on a freelance basis.I co-founded urban cycling website, Discerning Cyclist, in 2012, and have overseen the site grow to reach an audience of over 100,000 people per month. I now work with a team of freelancers to help continue our mission. I also own and run SQaF.club, a sports content website dedicated to Sports Quotes and Facts (hence 'SQaF') that also reaches over 100,000 people per month.Originally from (the) Wirral in England, I’ve been based in mainland Europe since 2013, living in the likes of Gibraltar, Germany and, now, Spain.As well as working on exciting online projects, I love all things sport: cycling, running, football, golf, padel tennis and more.My professional specialities are copywriting, SEO and growth hacking. My personal specialities are throwing, belly flops and cooking food that makes you sweat.

Pete Reynolds's Current Company Details
Mas Maya

Mas Maya

View
Marketing + Operations
Chiclana de la Frontera, AL, ES
Website:
masmaya.com
Employees:
2
Pete Reynolds Work Experience Details
  • Mas Maya
    Marketing + Operations
    Mas Maya
    Chiclana De La Frontera, Al, Es
  • Velorution
    Chief Executive Officer
    Velorution Dec 2023 - Present
  • Discerning Cyclist
    Co-Founder + Editor
    Discerning Cyclist Aug 2012 - Present
    Co-founded an urban cycling website devoted to reviewing and profiling “stylish clothes you can cycle in”.Responsible for every aspect of the website, including: posting website content, marketing activities, monetization and managing upgrades with freelance designers/developers.ACHIEVEMENTS: - Generated traffic of 100,000 in first year (with a total spend of £7)- Grew site to an audience of over 300,000 people per month- Audience donated 10 unwanted bikes to our African Charity Partner in 2020
  • Pete Reynolds Copywriting
    Freelance Copywriter + Digital Marketer
    Pete Reynolds Copywriting Jan 2015 - Present
    Remote
    Partnering with digital brands to produce stellar content that ranks and converts.
  • Bubble Ground
    Founder
    Bubble Ground Jan 2016 - Mar 2018
    Aurich, Germany
    Launched a bubble football company in the Lower Saxony area of north-west Germany. Organised bubble events, including team-building exercises, regional competitions, corporate events and more.
  • Petfre (Gibraltar) Limited
    Copywriter
    Petfre (Gibraltar) Limited Oct 2012 - Dec 2014
    Gibraltar
    Managed sports centre hubs - designed to improve Google and social media traffic - as well write regular football articles.Also, wrote and proofread SEO-friendly website content for multiple products, including sporrts, as well as writing engaging copy for email marketing and other promotions.ACHIEVEMENTS:- Increased organic Google traffic to Football Centre by 400% in first year.- Managed launch of on-site blog- Managed junior members of copy team.
  • Webtise Ltd
    Seo Copywriter / Digital Marketing Executive
    Webtise Ltd Sep 2011 - Oct 2012
    Wirral, Uk
    Managed a wide range of digital marketing clients at a Web/Marketing agency, with a view to improving traffic levels and e-commerce performance.Also, wrote copy for an abundance of clients (primarily start-up e-commerce businesses) and performed on-site and off-site SEO tasks, as well as managing their SEO strategies, including highlighting opportunities and keyword targeting.TYPICAL TASKS:• Write copy (website content, blogs, press releases) for a range of digital marketing clients• Proofread own and others content• Create and develop concepts into effective, sharable online marketing materials• Optimise all content for SEO• Keyword research for SEO• Monitor Google Analytics/Raven for opportunities and results• Write user-friendly, search engine optimised title tags, meta tags and image tags• Use HTML/CSS to style and optimise content• Use CMS systems (Wordpress, Magento, ModX, BigCommerce, Shopify) to upload and edit content• Liaise with clients, website owners, account managers, developers and designersACHIEVEMENTS:• Achieved top rankings in search engines for clients for targeted keywords• Increased eCommerce clients conversion rates• Increased eCommerce clients sales

Pete Reynolds Education Details

Frequently Asked Questions about Pete Reynolds

What company does Pete Reynolds work for?

Pete Reynolds works for Mas Maya

What is Pete Reynolds's role at the current company?

Pete Reynolds's current role is Marketing + Operations.

What schools did Pete Reynolds attend?

Pete Reynolds attended University Of Wales, Bangor.

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