Pete Cushnie Email & Phone Number

Central Ohio

Hilliard, Ohio, United States

• Led 13 retail branches with 80 employees and developed strategies for the region to drive operational efficiencies, enhance the customer experience, and use analytics to drive deposit, asset, and fee-based services.
• Recruited, hired, trained, developed, and retained talent through strong succession management, employee engagement, action planning, and clear communication leading to top quartile employee engagement results.
• Promoted the “one bank” concept by partnering with other areas of the bank to provide personal and business holistic solutions to clients resulting in increased customer retention and top 10% branch customer experience.

Columbus, Ohio Area

• Represented Central Ohio region on a one-year strategic initiative at Fifth Third headquarters.
• Served as “Voice of Central Ohio” for the core deposit migration and simplification program by analyzing customer analytics, collaborating with senior executives, and building recommendations for new product features.
• Implemented solutions by developing training, cascading education company-wide, and role playing with retail employees that spearheaded the development of our Retail Coach positions now utilized at Fifth Third.
• Developed new product offerings that exceeded customer runoff goals while growing revenue for the bank.

Columbus, Ohio Area

• Managed a portfolio of 85 small businesses ($2M - $20M) and guided them through the economic downturn. Gained a deep understanding of client financial goals through a quality questioning strategy and developed.
• Collaborated with other areas of the bank to provide personal and business holistic solutions to clients that maximized their short and long term goals while growing and retaining a customer base.
• Monitored cash flow, assessed receivables balances, and structured debt which enabled small business clients to weather the economic recession, and reduce losses to the bank.

Columbus, Ohio Area

Promoted to lead a financial center in the Columbus market and four additional branches in the region. Hired, trained and developed a team of 35 banking professionals to provide an outstanding customer experience and organically grow deposits, assets and fee-based products. Collaborated with senior team to develop and implement strategies to drive customer.

Toledo, Ohio Area

• Managed every stage of consumer-based industry relationships while collaborating to create strategies that would increase sales and brand loyalty through private label credit cards and branded credit programs.
• Evaluated new account applications versus set underwriting standards while establishing credit limit assignments to provide flexible payment solutions to end clients.
• Analyzed past performance of client portfolio to ensure profitability matched risk and provided data to companies to better understand trends in their customer’s behavior.