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As a member of the Vice-Chancellor's Leadership Team he is responsible for the University’s government, community, media and digital teams. He is also responsible for regional and government engagement programs that strengthen the University’s relations with key stakeholders to support the University Strategy and promote a positive and influential public reputation for the University including: Promotion of the University by developing relationships with external stakeholders (government at all levels, opinion leaders, and the media) to enhance the standing of the University and its ability to achieve its mission and strategic priorities. Development and implementation of external communication strategies which includes the media, crisis and issues management, engaging with the narrative on emerging and existing public policy and, where necessary, enlisting the support of third party advocacy.Development and implementation of annual University strategies for Federal, State and Local Government relationships, and securing outcomes through active involvement at appropriate political and governmental forums. Provision of thought leadership on the University’s reputation and messaging which includes high level topics affecting the University and the sector generally. In this way Peter acts as a key advisor to the senior executive in helping them to build strategy in the context of government policy as well as changes in the sector and competitor behavior.Support the Vice-Chancellor through the provision of strategic counsel and advice, including preparation of keynote speeches and presentations for internal and external stakeholder audiences, including the development and executive of strategies that protect and enhance the brand, image and reputation of the University.Coordination of the development on behalf of the Vice-Chancellor of policy positions, briefings, educational materials, corporate media, submissions and other communications.

• Design and development of a five year corporate digital communications roadmap to further develop the Department’s business strategy to engage the consumer, monitor consumer trends, and manage training associated with Vocational Education and Training (VET) programs• Development of a blueprint for the establishment and operation of a social media command centre/listening hub pilot to further inform public policy impacts of VET reform in Queensland• Provision of corporate counsel, planning and support to the Deputy Director-General and the senior management team of the Department• Enable the Department to draw upon digital data, intelligence and customer engagement to deliver improved quality assurance, internal risk management and governance benchmarks • Catalyse proposed processes within the plan, embedding digital data, intelligence, analysis and engagement into the Department’s operations• Liaison with across clusters and engagement of internal and external audiences and stakeholders in multiple locations,

• Management and supervision of Premier’s Private Office portfolio advisers and Departmental Liaison Officers in relation to the Premier’s whole-of-government policy frameworks, initiatives, events, announcements and media duties • Design and implementation of systems and reporting mechanisms to ensure the effective delivery of policy, event and media briefings and supporting materials facilitating information flows and priority setting for activities undertaken by the Premier and his Ministerial colleagues• Provision of impartial high level written and verbal advice directly to the Premier and Ministers • Stakeholder management, representation and collaboration across all government clusters, departments, agencies

• Established the corporate communications and public affairs function within the organisation including the planning, development and operationalisation of business plans to meet the immediate and long term goals of the institution • Designed and launched the first social media command centre in the vocational education and training sector to drive marketing initiatives, increase sales and revenue, and enhance brand and reputation amongst key audiences and demographics• Liaison and building of key relationship across the organisation, including the Board, senior management and business unit managers to gain active internal sponsorship and support and for the project as well as fostering collaboration within the enterprise• Management external stakeholder relationships vocational education and training sector including regulators such as the Australian Skills Quality Authority (ASQA)

Pioneered and established Australia’s first and leading digital risk management firm which was successfully acquired by KPMG Australia:• Identified the market gap and opportunity within the digital media sphere and pioneered risk management solutions for the digital economy in Australia • Delivered best practice digital risk advisory and audit services to ASX listed companies (Brambles, Stockland, Santos, eftpos); leading Australian institutions (NSW, Victorian Governments, Sydney Ports Corporation) high net worth individuals; and global businesses such as Aon Plc, GE, KPMG, Russell Investments, AMP and CNBC

Various project management and operational management consulting assignments to leading public sector and private organisations including:Office of the Leader of the Opposition of Victoria • Establishment of and administration of the Office of the Leader of the Opposition (Victoria) including the strategic direction and organisation of the Leader’s office, management of media, communications and stakeholder relations program and election campaign; recruitment and supervision of senior staff; and financial controlSydney Chamber of Commerce• Creation and implementation of best practice business plans and strategies to support of the Sydney Chamber of Commerce’s premium membership programs targeted at leading financial institutions as well as advising and managing key sponsorship and partnership relationships to maximise value for all parties Prime Television/iprime• Planning, operationalising and tactical implementation of one of Australia’s leading Federal Election news and information websites on behalf of one of the nation’s largest media organisations encompassing innovative and emerging technology platforms, editorial and publication content control, staff recruitment and supervision and monitoring and reporting of key performance indicators and the achievement the business objective associated with the project

• Provision of strategic counsel, leadership and support to the Leader, his Shadow Ministers and parliamentary colleagues on all matters pertaining to the Leader’s roles and responsibilities• Operational management of the Office of the Leader of the Opposition’s office to meet corporate and executive objectives including the provision of high quality policy advice and support • Oversight of the Leader’s communication and media unit, including day-to-day coordination in partnership with the Head of Media (direct report to the Chief of Staff) in managing issues rich environment• Senior representative of the Leader of the Opposition within various internal and external fora, including Shadow Cabinet, Leadership Group and Policy Group as well as community and business organisations• Forged meaningful and deep relationships and partnership with internal and external stakeholders such as business leaders, peak organisations and community-based bodies