Electrified Automation design and manufacture class leading IPM electric motors for all types of vehicle and machine electrification applications.

Navitas Vehicle Systems Inc. of Waterloo, Ontario, Canada provides research and development, manufacturing, marketing, and custom manufacturing of electric AC & DC motor controllers and related products. Navitas'​ customers include Original Equipment Manufacturers (OEMs), distributors, and dealers.

The mission of Westhumble is to be an exceptional Sales, Marketing, Market Research and Product Management company. We have decades of experience in electrification technologies. Our products include specialty electric motors, controllers and engineering services.

Dana acquired SME to add excellent Low Voltage electric motor and controls company to the portfolio. SME Group, was founded in 1974, is an High Technology company based in Italy. SME is a manufacturer of electronic controllers, motors and related products for application in battery powered vehicles and specialized in the development of AC power controllers. SME North America has been established in 2011 to focus on delivering and engineering these products for the North American electric vehicle market.

Accelerated systems is focused on electric vehicle markets with complete vehicle drive systems. ASI's products offer the outdoor power equipment or turf equipment, electric bike, scooter and motorcycle markets and the off road utility vehicle market some of the latest brushless DC (BLDC/PMAC) technology available.

• Successfully managed transformation and integration post acquisition.• Took over as General Manager of the company after acquisition.• Oversaw company's sales & marketing, R&D, finance and operations with direct responsibility for management team and their execution. • In conjunction with the ownership group, developed and executed strategic business / marketing plans and global strategy with a vision for next 3 years.

• Part of the senior management team that orchestrated the company’s turnaround. Completely revamped the sales, marketing & customer service departments• Established new product roadmap to make companies service offerings and products more competitive in the marketplace. • Increased overall margins from 19% to 38%• Opened up new markets in North American, Europe and Asia.• Expanded sales pipeline and achieved forecasts quarter-on-quarter. Exceeded personal quota’s every fiscal year. • Established close customer relationships. Adapted competitive market plans and promoted the company’s capabilities and strengths which increased qualified leads and closed new business opportunities with large, international OEM’s.

• Spearheaded all sales activities to new markets and new products.• Oversee all aspects of marketing including, trade show, media, public relations, printed materials, web strategy, communications, sales support.• Identified and researched new markets for existing products and new markets where the technology could be applied.• Established new markets in North America, Asia and Europe. Defined new product specifications to target new markets.• Worked with Engineering to develop world class competitive products. Spearheaded full product roll out to new markets.• Performed all sales activities in new markets in preparation to transition to sales group. • Spoke at many conferences and trade organizations about new technology and product innovations around the world.

• Responsible for sales activities related to Print systems of high value document markets: lottery tickets, stamps, coupons, & currency. • Researched and identified a new market, credit card and plastic card industry. Defined new product requirements, found a high speed mechanical transport design that could be adapted to our vision technology and worked with engineering to develop the new product• Introduced a high-speed plastic card inspection systems that was market-leader. • Product became a market leader and changed the way inspection was performed in the industry.• Set up distribution in NA and Europe with sales and service.• Directed international shows and conferences introducing new products. Created market perception as the number one suppler of plastic card inspection system.