Peter Metzger Email & Phone Number

Dynamic and passionate marketer, a multi faceted commercial executive with extensive international (across Americas) and domestic (across Europe) experience in strategic and operative B2B and B2C Marketing and Communication, Sales, Digital Marketing, Product and Brand Management, international Business Expansion and digital transformation in the Consumer Health Care, Medical and Consumer Goods industry. Initiated key strategic and digital projects and transformed business from a purely financial and production driven company to a customer centric marketing and sales driven business. Proven track record of driving profitable business development, developing and executing coherent marketing and commercial strategies, plans and activities on local and global level. Build, develop and grow marketing and sales organisations and teams from scratch. Work and leadership experience on global and local level across various markets.My competencies & skills: ▪ Establishing and developing global marketing organisation and teams from scratch ▪ Marketing: product management, portfolio management, brand strategy, positioning & communication (on- & offline), product launches in 7+ countries▪ Digital Transformation, Digital Marketing, E-Commerce▪ New Business Development / Go To Market Strategy: International market expansion, strategy development & execution of Consumer Health Care business, strategy development & implementation of global new brand strategy & positioning; Launch of new websites and E-Commerce▪ Budget responsibility (CHF 7M)▪ Drive for results, highly committed and motivated, identify opportunities and achieve ambitious targets ▪ Leader of teams and projects, managing direct and indirect reports in matrix organizations ▪ Experienced as a member of executive teams, proven ability to engage with multiple stakeholders and external partners in an international environment▪ Analytical and strategic thinker, open-minded, curious, solution oriented, perseverant, focused, hands-on

Listed skills include Marketing Management, Marketing Strategy, Product Marketing, Brand Management, and 17 others.