Peter Rasmussen Email & Phone Number

Armidale, New South Wales, Australia

FarmLab is in the business of digitising the earth’s soil. We help agronomists, consultants and farmers better map, sample and analyse the environment using remote sensing and the latest in digital soil mapping techniques.We work with our partners to help them better map and analyse the environment, so they can make better decisions when it comes to environmental management.

Armidale, Nsw, Australia

Australia

Practical Systems is renewing its business, across a range of dimensions, to face the market challenges and industry opportunity presented by the growth and rapid adoption of agricultural technology solutions in mainstream farming and livestock businesses.Practical Systems delivers management, production and accounting solutions that address the needs of any farm business. We bring a unique combination of IT development skills, accounting, business, and importantly, agriculture- industry-relevant understanding to deliver business solutions that build farm profitability and sustainability.

Armidale

Over time at UNE roles and project involvement have included:Project Manager - External Relations: Managing the development of strategic relationships to expand the University's presence in Western Sydney and the New England region. Project Consultation, Facilities Management Services: Supporting the development of an Organisational Asset Management Strategy. This has involved developing the framework and processes for the creation of a long range UNE Master Plan incorporating the articulation of co-developed strategies in the areas of Finance, HR, IT, Learning Innovation and Facilities Management. Including consultation across 21 business units to garner strategic needs and future business trends, this work supports business planning at the organisational unit level and establishment of long term planning for the built environment in order to best meet future teaching and learning needs. Director, UNE Residential Systems: Responsible for the administration and management of the social, physical and academic residential experience, serving over 1700 students. This role included the refinement and simplification of policies and processes related to student accommodation administration.Executive Director - Marketing & Strategy. Providing leadership to the Marketing & Public Affairs function at UNE while designing and leading organisational change to meet the new media and changing market landscape. These efforts included assessment and implementation of UNE's aspiration to enter the market for open educational resources and the development of innovative learning environments. This role also led the complete redevelopment of the on-line student experience deploying 'design thinking' principles in the adaptation of systems, processes and student relationship management, coordinating multiple stakeholders, including students, across the institution.

Sydney And Port Macquarie, Nsw, Australia

As Strategy Consultant to the Education and Training Office at TAFE NSW, I led the preliminary staff consultation and then development of a new TAFE NSW International Engagement Strategy. As Manager - International Market & Business Development, my role was to plan for and grow international student engagement for North Coast TAFE (NCT).

Frankfurt, Germany

Promote trade and investment opportunities for Australian businesses and industry across the markets of continental Western Europe. Our team of 30+ business development professionals operating across 17 markets led the client engagement process for 700 companies from a range of industry sectors, generating $1.5 billion of export sales per annum. The investment team attracted 40 - 50 projects per year generating up to $10 billion of direct investment and job creation for Australia.In the concurrent Department of Foreign Affairs role as Consul General, the Frankfurt Consulate General had responsibility for consular support to Australian citizens and consular operations in southern Germany.

Hong Kong And Tokyo

Over a challenging yet developmental six years living within the region, I undertook several roles culminating in the title role. These included:Regional General Manager - Asia Pacific: responsible for sales and operations across 18 markets of Asia Pacific including China, Japan and India, accounting for US$100 million in revenue and managing a staff of 150.General Manager Polaroid China, President Polaroid Japan: directly managing sales operations in both markets and undertaking restructuring to improve profitability and market access.Regional Marketing Director - Asia Pacific: managing the suite of marketing activity across 17 Asia and ASEAN markets to drive product growth and introduction of new product categories to the digital imaging market and consumer electronics markets.

Melbourne, Australia

* Manage brand portfolio for launch and expansion into international markets.* Establish manufacturing relationships to develop new products for internatinonal business development.

Melbourne, Australia

* Managed DuPont's A$100m revenue, sales and marketing activities in consumer branded flooring textiles including retail alliance management.* Prior to this managed Electronic Materials * Prior to this was sales and marketing representative for High Performance Films* Prior to this was Customer Service Representative in Austomotive and Polymers Division.

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Bachelor Of Science (B.Sc.), Inorganic Chemistry