www.peter-robinson.comA highly versatile and integrated Client Director and NZTE Beachhead with a history of improving marketing effectiveness using the full 360° channel mix. Comfortable developing global brands at agencies such as FCB (Samsung and Mercury), Publicis Sapient (Sky TV Europe), M&C Saatchi (ANZ Bank), Ogilvy (Barclays Wealth, Rebel Sports) and DDB (McDonalds, Heinz). Highly motivated when devising and implementing acquisition and customer strategies for dynamic and ambitious brands across their entire digital customer journey. I enjoy building, nurturing and motivating high performance teams and I thrive in positive, collaborative environments. Specialties: Advertising account management, project management, new business development, brand planning, workshop and clinic facilitation. customer experience/ digital transformation and automation projects, media recommendation, budget handling, contractual negotiation, P&L management, team building and strategic business planning.
Listed skills include Digital Marketing, Integrated Marketing, Advertising, Strategy, and 29 others.