Board level experience in both established and new advertising agencies. 30 years practice and accumulated management skill within the advertising sector. Key strengths: strong commercial focus, experienced guidance to creative teams, account planning, talent management, control and co-ordination, implementing change management when required, project management, production and attention to detail – all requiring heavy emphasis on organisational skills.After working with major agencies, I have returned once again to consultancy, currently advising and executing marketing programmes for SME’s and NGO’s – who do not wish to employ internal marketing teams - advising on how to spend their budgets wisely and successfully. Given my major experience in agencies, I look to recruit and manage the best and right talent to suit a particular marketing brief – which may utilise advertising, branding, research, campaign planning, creative strategy, creative direction, design, PR, event ideation, digital and copywriting.In addition, I work with agencies across the UK on a project basis, particularly where change management is being sought.Below, is a selection of the most influential and creative agencies I have worked for.
Listed skills include Brand Management, Digital Marketing, Strategy, Creative Strategy, and 20 others.