Peter Thornton Email & Phone Number

San Francisco Bay Area

Velocity B2B is an independent business unit of CashStar which offers merchants comprehensive business-to-business (B2B) gift card program management services.Velocity B2B was formed in response to requests from some of CashStar’s 300+ client brands that need help in growing, managing and securing their B2B gift card programs. The Velocity B2B team is led by experienced, successful gift card professionals who act as a seamless extension of a merchant’s team, providing them with the… Show more Velocity B2B is an independent business unit of CashStar which offers merchants comprehensive business-to-business (B2B) gift card program management services.Velocity B2B was formed in response to requests from some of CashStar’s 300+ client brands that need help in growing, managing and securing their B2B gift card programs. The Velocity B2B team is led by experienced, successful gift card professionals who act as a seamless extension of a merchant’s team, providing them with the expertise, resources, and systems needed to maximize their B2B gift card revenue. Show less

San Francisco Bay Area

Responsible for defining and leading B2B gift card growth strategies for Reaf Marketing clients. Areas of focus include overall client management, sales development, marketing and promotional campaign execution, B2B partner management and growth, industry trend research and analysis.

Promoted multiple times within the $5B specialty retailer of high-quality products represented by seven distinct brands: Williams-Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, west elm, Rejuvenation, and Mark & Graham. Grew gift card revenue to all-time record levels by managing large third party relationships, forming strategic alliances with promotional partners, and conducting targeted sales campaigns. Well respected thought leader within the prepaid industry among clients, prospects, and… Show more Promoted multiple times within the $5B specialty retailer of high-quality products represented by seven distinct brands: Williams-Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, west elm, Rejuvenation, and Mark & Graham. Grew gift card revenue to all-time record levels by managing large third party relationships, forming strategic alliances with promotional partners, and conducting targeted sales campaigns. Well respected thought leader within the prepaid industry among clients, prospects, and peers. Show less

Atlanta, Ga

Directed sales, marketing, and promotional activities for the major international manufacturer of fine writing instruments, timepieces, and personal accessories. Managed an 11-state region representing $5.3M in annual revenue.

Woodinville, Wa

Built national sales programs for full-service merchandise agency that promoted brands utilizing merchandise based marketing campaigns. Grew national accounts and managed client relationships, providing sale and marketing expertise to Fortune 500 companies. Accelerated program revenue to $24M, representing a 122% YOY increase. Served as Chairman of the Leadership Team and managed staff of eleven.

Ann Arbor, Mi

Designed and implemented innovative corporate sales and marketing events programs for the $3.4B Fortune 500 company. Updated and launched institutional sales program capturing 10,000+ new accounts in one year, representing more than $16.2M in sales revenue. Ignited magazine category revenues to $65M, and gross margins to $22M, a 22% YOY increase. Led a team of 7 direct reports with full accountability for revenue, sales growth, financial, and P&L performance.