Peter Valenti Email & Phone Number

Rockville, Md, Us

Pine Brook, Nj

Rochester, New York, United States

• Directed implementation and lead adoption of CRM for Sales, Marketing, & Operations activities• Implemented KPI reporting mechanism for CRM activities, sales funnel mgmt. and install base• Spearheaded lead development procedures and accountability to ensure the security of company contacts• Planned sales geography expansion to target key opportunity areas based on business intelligence• Coordinated with sales to ensure sales funnel compliance, reliability, and achieve user experience goals• Expand target market prospect and opportunity insights via data acquisition by factor of 10x• Integrated 3rd party call center initiative into sales SOP, generating dozens of new sales opportunities

Germantown, Md

• Lead NA Marketing segmentation and targeting efforts for QIAstat-Dx Product Launch, resulting in over 2,000 opportunities generated for NA product launch in 2019, exceeding goal by over 60%• Devised market model for QuantiFERON TB Gold-Plus, identifying $40M+ in new revenue opportunity, resulting in action plans being developed• Sourced data from 3rd party vendors to facilitate launch needs, constructed data engine for sales/marketing functions, and laid groundwork for advanced marketing analytics capabilities for NA business• Generated marketing collateral along with key messages for QuantiFERON and QIAstat-Dx launches• Represented company at dozen key regional and national trade shows, over 600 sales leads generated

Raritan, New Jersey

• Lead development of logic and execution of targeting lists for all Transfusion Medicine business that attributed to exceeding budgeted goals in instrument placements in 2017 by 15%• Manage marketing analytics, data management, and reporting capabilities for US TM business• Develop and improve excel based sales tools utilized by the sales force to evaluate reagent usage• Created excel based analytics tool to better inform the National Leadership Team on monthly basis• Managed demo unit inventory and reagent availability for trade show and regional demonstrations

Ambler, Pennsylvania

Bachelor'S Degree, Marketing

Bachelor Of Science (Bs), Marketing, 3.7

Activities and Societies: - Maryland Club Golf - American Marketing AssociationThere are a few things I am proud of at Maryland..

Undecided, 3.4