Peter Yoder Email & Phone Number

Phoenix, Arizona, United States

Cultivate and maintain strategic relationships with key stakeholders, contributing to a 37% revenue growth. Develop a comprehensive evaluation framework to assess the capabilities and strengths of current and prospective partners, enhancing sourcing decisions. Create and manage a tracking system for inventory control, reducing carrying costs by 23%. Define channel strategic goals and craft compelling marketing collateral, resulting in increased engagement, reduced unsubscribes, and expanded sales opportunities. Create and host marketing events for prospective partners, cultivating relationships that drive revenue and partner retention.

I was responsible for overseeing all platform partners, managing strategic client relationships, executing annual marketing campaigns, implementing IT enhancements, and driving daily operational improvements. I developed comprehensive annual marketing campaigns, which led to a 114% year-over-year increase in click-through rates by focusing on targeted partner member segmentation. Additionally, I facilitated the integration of platform partners with the Choice Cobrand credit card and spearheaded a dedicated marketing program, resulting in minimal customer acquisition costs. I project-managed the establishment of partner loyalty reciprocity through API connections, allowing for marketing collaboration in dual programs and improved member benefits. Furthermore, I implemented audit controls for external business partners to ensure compliance with financial reporting standards. I collaborated effectively with internal stakeholders to devise and implement new processes, ideas, and strategies for launching new partners.

Phoenix, Arizona, United States

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Phoenix, Arizona Area