Peter Benesh Email and Phone Number
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PROFESSIONAL SUMMARY:A highly experienced SaaS/B2B enterprise software Product Marketing Professional with a unique blend of experience in enterprise software product marketing, Financial Services Industry marketing, go-to-market/launch marketing programs management, writing, content creation and consulting, and project management. Broad set of product, solution, and industry marketing competencies gained from 15+ years of directly relevant Product Marketing experience at significant enterprise software companies. Prior to moving into Product Marketing, spent fifteen years as a corporate Financial Planning & Analysis Manager (FP&A) at HP Enterprise.Currently working as a Freelance Product Marketing Consultant on various projects.PRODUCT MARKETING SKILLS:* Messaging and Positioning* GTM Strategy* Marketing Product Launch* Broad Knowledge of SaaS, Cloud, & Enterprise Software* Translate Technical Capabilities Into Customer Benefits* Demand Generation* Writing and Content Development* Sales EnablementLEADERSHIP/TEAMWORK SKILLS:* Global cross-functional team leadership for complex projects (e.g. Market Launch; Large Event Prep).* Analytics and problem-solving, defining desired outcomes, and solution implementation.* Excellent communicator (both written and verbal). Have given many presentations, webinars, and panels.* Building trusted relationships across the organization and being a standout team player.SOFTWARE TECHNOLOGIES MARKETED & COMPANIES WORKED FOR:* CX/CCaaS/UCaaS Applications (Talkdesk)* Treasury Management Systems/Applications (GTreasury)* Cloud Management (e.g. GCP; AWS) (ExactMarket)* Real-Time Log Management/Observability (Splunk)* Accounting and Payments Automation (BPM) (Axway)* High-Speed Application Messaging (JMS API) (Informatica)* BI/Big Data/Analytics/Data Warehousing (SAP)* Data Integration/ETL/Customer Data Platforms (Sybase)* Capital Markets/Electronic Trading/Financial Services Industry (Informatica)EDUCATION:* MBA - Haas Graduate School of Business - University of California, Berkeley* BS, Accounting - Marriott School of Management - Brigham Young University
Saas And Enterprise Software Company
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Senior Product Marketing Manager: Enterprise Software - Looking For Next OpportunitySaas And Enterprise Software CompanyLas Vegas, Nv, Us -
Freelance Product Marketing ConsultantSelf Employed Mar 2023 - PresentSatellite Beach, Florida, Us -
Senior Product Marketing Manager: Contact Center As A Service (Ccaas) - All IndustriesTalkdesk Apr 2021 - Mar 2023San Francisco, Ca, UsLed the process for managing quarterly new product releases to our existing customer base. Created timeline, kickoff presentations, management tools, new product release templates, and new product/feature overview documents. Managed the day-to-day execution of the process to achieve tight deadlines. Reviewed new product content and messaging for accuracy, market fit, and compelling storytelling. Also strategized on how to improve the process and get it ready to be used for marketing new product releases to the external market. Collaborated closely with Product Marketing, Product Management, Customer Marketing, Marketing Operations, Creative/Design Teams, and the Program Management Office. Managed one Associate Product Marketing Manager in Portugal for about one year. -
Product Marketing Manager: Treasury Management Platforms - Financial Services IndustryGtreasury Oct 2020 - Dec 2020Buffalo Grove, Illinois, UsHired for 3-month contract to do Product Marketing for existing customer base and new partnership opportunities. Key project was to develop the 2021 campaign plan strategy including audience segments to focus on, umbrella campaign theme, product messaging, marketing assets needed, and timeline for delivery. Also created launch plan for new partnership offering. Defined launch objective and strategy, product positioning, launch readiness for key functional areas, and partner co-marketing activities. Presented launch plan to executive team and was approved. -
Senior Product Marketing Consultant: Cloud Platforms - Cloud Computing IndustryExact Market Feb 2020 - Jul 2020UsHired for 6-month contract to focus on GTM strategies, product positioning, and content development/execution consulting for major clients including VMware, Google Cloud Platform, Commvault, and Nutanix. Significant focus on marketing key technologies including cloud computing, virtualization, storage and hyper-converged infrastructure. -
Director, Industry Marketing: Real-Time Log Management/Analysis - Financial ServicesSplunk Jul 2016 - Dec 2018San Francisco, California, UsDrove all marketing activities for Splunk in the Financial Services Industry. Wrote first-ever comprehensive messaging and positioning document to be used across marketing and sales organizations. Created content in support of marketing campaigns. Delivered presentations at Splunk & Industry events. Promoted thought leadership through whitepaper creation and blog writing. Collaborated with other marketing teams on demand generation programs and to develop customer case studies. Created sales enablement materials and worked with account reps on land/expand strategies. Developed customer forums with Field Marketing and led panel discussions. -
Director, Product Marketing: Finance/Payments Bpm & Automation - Financial ServicesAxway Dec 2013 - Jul 2016Scottsdale, Az, UsGlobal product marketing ownership for financial process integration and payments messaging software. Responsible for a wide variety of product marketing deliverables including: industry driver and market opportunities identification; competitive analysis; solution definition; uncover target persona pain points; develop value propositions, product positioning and messaging; GTM plans; content creation (whitepapers; collateral; etc.); demand generation (trade shows; webinars; seminars; lead nurturing; email campaigns; etc.); digital/web marketing; partner marketing; sales enablement; blogging & social media; PR & AR engagement; thought leadership. -
Senior Product Marketing Manager: Event-Driven Messaging - Capital Markets/TradingInformatica Mar 2011 - Dec 2013Redwood City, Ca, UsGlobal product marketing ownership for Informatica Ultra Messaging middleware and application integration for electronic algorithmic trading applications. Leadership of marketing strategies and programs contributed to expansion of product adoption by major London banks. New adoption included one of the largest multi-million dollar deals for the business unit. -
Content Marketing Consultant: Bi, Analytics & Customer Data Platforms - All IndustriesSap Mar 2009 - Mar 2011Walldorf, Bw, DeContent Marketing Consultant for SAP and its acquisition of Sybase. Wrote whitepapers, solution guides, and other forms of collateral. Key use cases focused on SAP Business Objects BI Platform, Sybase IQ Analytics Server, Customer Data Platforms, and Bi-Directional and Heterogeneous Data Integration. Assets gained significant traction in the market due to impactful messaging based on the strong ability to translate technical product features into compelling business benefits. -
Senior Product Marketing Manager: Data Integration/Data Warehousing - All IndustriesSybase Software Apr 2006 - Mar 2009CzProduct Marketing for complete Data Integration Suite (multiple data integration patterns), Sybase ASE database, Sybase IQ analytics server, and associated integrations with business intelligence platforms such as Microstrategy and SAP Business Objects. Launched new data integration platform with visionary positioning on Gartner Magic Quadrant. -
Marketing Programs Manager: Cloud Computer Systems Management - Cloud ComputingHewlett Packard Enterprise Apr 2003 - Mar 2006Houston, Texas, UsPartner marketing programs with Systems Management software firms such as Novell, Altiris, and LANDesk to promote cloud-based management of HP workstation and server systems at customer locations. Used HP cloud computing infrastructure and third-party platforms for IT systems management and remote monitoring to develop and market complete solutions. -
Marketing Programs Manager: Enterprise Services Division - Data Storage ServicesSun Microsystems Jan 2001 - Dec 2002Palo Alto, Ca, UsMarketing programs for services such as technical support, remote monitoring, installation, and configuration consulting for Sun data storage systems products. -
Marketing Analytics And Fp&A Manager: Enterprise Storage Division - Storage H/WHewlett Packard Enterprise Jun 1997 - Jan 2001Houston, Texas, UsMarketing & Finance Analytics including pricing models, market share forecasting, competitive financial analysis, sales forecasting models, and marketing investment ROI. -
Financial Planning & Analysis (Fp&A) Manager: Enterprise Servers Division - Server H/WHewlett Packard Enterprise Jun 1988 - May 1997Houston, Texas, UsFinancial, accounting and business analysis/management for functional areas such as manufacturing, engineering, global supply chain, marketing and overall Division financial performance.
Peter Benesh Skills
Peter Benesh Education Details
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University Of California, Berkeley, Haas School Of BusinessAnd Securities Trading -
Brigham Young UniversityAccounting And Finance
Frequently Asked Questions about Peter Benesh
What company does Peter Benesh work for?
Peter Benesh works for Saas And Enterprise Software Company
What is Peter Benesh's role at the current company?
Peter Benesh's current role is Senior Product Marketing Manager: Enterprise Software - Looking For Next Opportunity.
What is Peter Benesh's email address?
Peter Benesh's email address is pb****@****ail.com
What is Peter Benesh's direct phone number?
Peter Benesh's direct phone number is (415) 848*****
What schools did Peter Benesh attend?
Peter Benesh attended University Of California, Berkeley, Haas School Of Business, Brigham Young University.
What are some of Peter Benesh's interests?
Peter Benesh has interest in Hiking And Mountain Climbing, Children, Being A Grandfather, Road And Mountain Biking, Education, Snow Skiing, Continual Learning, Going To Our Family Mountain Cabin, Science And Technology, Colorado Nature And Outdoors.
What skills is Peter Benesh known for?
Peter Benesh has skills like Enterprise Software, Product Marketing, Solutions Marketing, Saas, Finance, Capital Markets, Accounting, Go To Market Strategy, Sales Enablement, Integration, Strategy, Business Intelligence.
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