Managing Director
CurrentOversee the overall growth, direction, management and day-to-day operations of Believe Baby (formerly Believe Diapers).
Sep 2022 - Present
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Peter Barta Email & Phone Number
Managing Director I Director of Operations I Senior Manager Creative Services | Broadcast Creative & Production | Ad Agency Account Services | Retail Marketing | Producer | Copywriter
at
Believe Baby
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✓ Verified August 2026
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Role
Managing Director I Director of Operations I Senior Manager Creative Services | Broadcast Creative & Production | Ad Agency Account Services | Retail Marketing | Producer | Copywriter
Location
Greater Milwaukee, United States
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Peter Barta is listed as Managing Director I Director of Operations I Senior Manager Creative Services | Broadcast Creative & Production | Ad Agency Account Services | Retail Marketing | Producer | Copywriter at Believe Baby, based in Greater Milwaukee, United States. AeroLeads shows a matched LinkedIn profile for Peter Barta.
Peter Barta previously worked as Managing Director at Believe Baby and Director Of Operations at Believe Diapers. Peter Barta holds Bachelor Of Arts - Ba, Mass Communication/Media Studies from University Of Wisconsin-Green Bay.
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Believe Baby
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Profile bio
About Peter Barta
Experienced retail marketing professional, currently super-excited to be leading an industry-changing, start-up premium baby brand - Believe Baby. The only baby brand created to wipe out diaper need.believebaby.com Previously, over 30 years of extensive experience in producer and ad agency relationship management in the creative and production of attention-getting, cost-effective broadcast and digital video content and integrations across numerous brands. Organized and flexible multi-tasker seasoned at working in the fast-paced, quick-turn world of retail.
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10 roles
Peter Barta work experience
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Director Of Operations
The only soft, crazy-absorbent, chemical-free, eco-friendly, premium bamboo diapers with true 1-for-1 donation matching.When you buy Believe Diapers, your baby gets a premium, bamboo-based diaper. A U.S. family in need gets a Believe Diaper for their baby too. And together, we all help the planet with eco-friendly diapers that are easier on the environment. We Believe a little change can do a lot of good.Upon Believe Diapers launch in February 2021, we initially donated one million Believe Diapers to U.S. families in need through our partnership with Good+ Foundation.To purchase Believe Diapers, or to learn more, visit us at https://www.believediapers.com/For questions or inquiries, email us at hello@believediapers.com.
Feb 2021 - Sep 2022
Senior Manager Creative Services
Managed internal broadcast and digital content production team comprised of Senior Producers, Producers, Project Coordinators and sample procurement team of Team Lead and Sample Specialists.Managed multiple ad agency relationships for Kohl’s TV, digital and radio creative and production. Select agency relationships fostered throughout my career at Kohl's included - Triptent: NY, PMH: Minneapolis, Energy BBDO: Chicago, Devito/Verdi: NY, The Martin Agency: Richmond, R/GA: Portland, BarkBark: Atlanta, McCann-Erickson: NY, J. Walter Thompson: Detroit.Responsible for up to $20M annual production budget. By 2020, $13M-$16M – managed through production efficiencies, waste-reduction and positive agency relationships to produce more content for less expense vs previous year’s budgets.Creative copywriter for weekly promotional TV and radio commercials. Managed post-production internal stakeholder review/approval and pricing/legal verification processes. Consistently maintained company-set KPI Ace Metrics goals for promotional TV performance.Interfaced with and established positive relationships with multiple internal departments – Strategy & Planning, Media, Creative, Category & Brand, Finance, Consumer Insights, Merchants Group.Managed broadcast integration creative and production processes through such partnerships as with NBC’s The Voice, Freeform’s 25 Days of Christmas, ABC’s The American Music Awards and Food Network.
Sep 2018 - Feb 2020
Senior Manager Broadcast Creative/Production
Nov 2013 - Sep 2018
Manager Broadcast Creative/Production
Aug 2001 - Nov 2013
Assistant Manager Broadcast Production
Apr 2001 - Aug 2001
Broadcast Coordinator
Oct 1997 - Apr 2001
Account Services
Supported small ad agency staff in a variety of roles such as account services coordination, creative/copywriting, production, research, media.Select clients included George Webb Restaurants, North Shore Bank, Schramka Funeral Homes, R&R Insurance, Ato-Findley Inc (Bostik Adhesives).
May 1996 - Oct 1997
Production Manager, Writer/Producer, Traffic/Operations Manager
Created, wrote and produced local cable television commercials for a variety of small business clients in SE Wisconsin.Coordinated the traffic/insertion of local cable television commercials per media buys across 16 cable networks and maintained local commercial insertion equipment at four cable providers headends.
May 1991 - May 1996
Production Manager, Writer/Producer
Created, wrote and produced local cable television commercials for a variety of small business clients in eight Wisconsin markets.Contributing Writer/Producer to the Discover Wisconsin TV series, Bob Izumi’s Real Fishing Show, The All-Canada Show and a variety of video projects.
May 1988 - Feb 1991
1 education record
Peter Barta education
FAQ
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What company does Peter Barta work for?
Peter Barta works for Believe Baby.
What is Peter Barta's role at Believe Baby?
Peter Barta is listed as Managing Director I Director of Operations I Senior Manager Creative Services | Broadcast Creative & Production | Ad Agency Account Services | Retail Marketing | Producer | Copywriter at Believe Baby.
Where is Peter Barta based?
Peter Barta is based in Greater Milwaukee, United States while working with Believe Baby.
What companies has Peter Barta worked for?
Peter Barta has worked for Believe Baby, Believe Diapers, Kohl'S, Wolkos Advertising Agency, and Rutter Communications Network.
How can I contact Peter Barta?
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What schools did Peter Barta attend?
Peter Barta holds Bachelor Of Arts - Ba, Mass Communication/Media Studies from University Of Wisconsin-Green Bay.
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