Full P&L responsibility for a network of 300 Centres & 1200 staff across the UK.

P&L responsibility for all B2B sales activity - £210M pa delivered through a field based sales team of 70 , supported by a customer service unit of 63 people.Implemented a sales force restructure program to ensure the sales organisation was capable of delivering our growth ambitions in the future Implemented a CRM platform to manage 25,000 customers and deliver improved business volumes in the SME segment.Work closely with the the shareholder to deliver their strategic objectives including market share growth and distribution footprintResponsible for leading and winning a number of Key Accounts

Full P&L responsibility for this £70M turnover business unit. Reversed year on year decline of 12%pa to 10.2% growth, Regaining ATS Euromaster’s position as the number one player in the UK truck market.

A member of the UK Rental board Established a National sales function targeting the 100+ fleet sector Responsible for the recruitment & development of a new team Implemented a Strategic Account management model to improve customer retention and maximise revenue.Implemented a New Business development model to maximise opportunities and ensure the agreed growth objectives are achievedManaged relationships with the Hire companies within the Northgate network

A Member of the Operational Management Group.Developed and agreed the key objectives, for this 'start up' business unit, with the Masterlease boardDeveloped & Implemented a Strategic Account management model to maximise revenue from a defined account portfolio of 'blue chip' clientsDeveloped key sales processes to achieve aggressive growth & retention targetsRecruited team of Strategic Account ManagersIntroduced a performance management framework incorporating a Balanced Business Score CardAligned the reward scheme to the business units strategic objectivesResponsible for c28,000 vehicles across 45 clients