Director, Marketing Initiatives
CurrentAs a Marketing Director, I have been responsible for:- Leading a retail Referral Program that has generated over $1M in incremental revenue.- Developing reporting and dynamic dashboards for our Campus Marketing team, with experience in both Tableau and Google DataStudio. - Liasing between Business Intelligence and Marketing teams.- Developing PostgreSQL queries to provide reporting from our Amazon Redshift database.- Leading internal learning/engagement experiences, including team happy hours, project retrospective sessions, and internal Excel trainings.