A passionate sales/operational leader and contributor with extensive experience of growing revenue and profitability in companies across B2B and B2C sectors. Customer centric, developing positive solutions through data analysis and customer insights. Coaching and training high performing cross-functional teams through a hand-on leadership style. Described as “extremely determined”. My lifestyle is energetic, enthusiastic and very healthy.Sales/Operational Leadership • Exceptional Customer Service • Corporate Account Management • Coaching • New Business Development • Sales Strategy Development & Execution • Hands-on Leadership • Continuous Quality ImprovementCross-Functional Collaboration • Multiple Site Location Leadership • Creative Solutions
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Head Of Sales And OperationsBrc PromotionsKnowle, Gb
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Partnerships DirectorTrooKnowle, Gb -
Sales DirectorSimpler Law Aug 2024 - PresentEngland.Wales -
Head Of National SalesCla - Country, Land And Business Association Aug 2022 - PresentLondon, England, United Kingdom
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National Head Of Operations & SalesBionic - Smart Utilities Jun 2021 - May 2022London, England, United Kingdom* Delivered record Revenue days, weeks and months within the 8 year history of SMART Utilities
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National Head - Direct Sales -Rac Oct 2016 - Jun 2021Bristol, United KingdomSet and lead the strategic/tactical direction of Direct Sales Force to compliantly deliver EBITDA through a team of 9 Regional Managers, National Quality Manager, 170 sales agents and supporting functions. -
Regional Operations DirectorVirgin Active Dec 2014 - Aug 2016NorthEBITDA responsibility for 22 clubs. -
General ManagerVirgin Active Feb 2014 - Dec 2014Northwood, Greater LondonVirgin Active Classic Collection.
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Head Of Leisure OperationsDw Sports Fitness Jan 2013 - Feb 2014WiganResponsible for the Operational Effectiveness and EBITDAR contribution across an estate of 71 Leisure sites Nationally, 1,400 team and 248,000 members.
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Area ManagerDavid Lloyd Leisure May 2011 - Jan 2013Making positive step changes in Member Engagement, Operational Effectiveness and EBITDAR contribution in the Solihull Canmore, Bromsgrove, Dudley and Birmingham David Lloyd Clubs. -
General ManagerDavid Lloyd Leisure Jan 2010 - Apr 2011Ended 2010 top of the regional balanced scorecard. 1% over EBITDAR budget and 2.7% YOY growth. Left the Chorley club top of the regional Scorecard and moved the Member recommend score to 67%
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Sales DirectorPark Resorts Ltd 2008 - 2009I was a member of a small Executive Team, responsible for both the tactical and strategic direction of this multi site business. During my time with Park Resorts I was responsible for all sales related activity across 37 holiday park locations.
Peter Roberts Education Details
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IpdIpd Sales Leadership & Management
Frequently Asked Questions about Peter Roberts
What company does Peter Roberts work for?
Peter Roberts works for Brc Promotions
What is Peter Roberts's role at the current company?
Peter Roberts's current role is Head of Sales and Operations.
What schools did Peter Roberts attend?
Peter Roberts attended Ipd.
Who are Peter Roberts's colleagues?
Peter Roberts's colleagues are Helen Turner, Bethan Hollows, Laura Leathwood, Luke Gatley, Denise Whyte, Clare Flint, Helen Faulkner.
Not the Peter Roberts you were looking for?
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Peter Roberts
Greater Leeds Area -
5puregym.co.uk, ch-acquisitions.co.uk, countrywideleisure.com, puregym.co.uk, puregym.com1 01765 6XXXXXXXXXXXXXXXXXXXX
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Peter Roberts
Marlow1aol.com -
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Peter Roberts
United Kingdom
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