Peter Winters

Peter Winters Email and Phone Number

Senior Pricing Consultant @ Iris Pricing Solutions
toronto, ontario, canada
Peter Winters's Location
Beaconsfield, Quebec, Canada, Canada
Peter Winters's Contact Details

Peter Winters personal email

n/a
About Peter Winters

I provide pricing consultancy with a focus on supporting MedTech and CleanTech companies achieve profitable growth. I do this by uncovering customer value through qualitative and quantitative research methodologies. Much of my work is with projects supporting digital innovation.Specialties: Pricing, MedTech, CleanTech, Digital, Innovation

Peter Winters's Current Company Details
Iris Pricing Solutions

Iris Pricing Solutions

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Senior Pricing Consultant
toronto, ontario, canada
Employees:
29
Peter Winters Work Experience Details
  • Iris Pricing Solutions
    Senior Pricing Consultant
    Iris Pricing Solutions Jan 2012 - Present
    Toronto, Canada Area
    Based initially in the UK and from 2008 in Canada, I have led hundreds of healthcare projects. With a global network of research contacts I am able to co-ordinate studies around the world which are sensitive to regional and local market differences. I use a range of qualitative and quantitative methodologies amongst a diverse range of healthcare target audiences; such as with clinicians, KOLs, pharmacists, lab managers, CIOs, CFOs, C-suite, purchasing managers, patients and payers. I have pricing experience with medical devices and diagnostics, ethical pharmaceuticals and OTC medications. With digital healthcare technologies I have experience with wearables and lab data, digital support services, RTLS and interoperability advances with HL7 FHIR.I also have worked on non-healthcare pricing projects in areas such as museums/the experience economy, growing media, finance and ecommerce.
  • Haddock Research
    President
    Haddock Research Feb 2008 - Present
    Montreal, Canada Area
    Haddock Research is a pricing consulting firm helping organizations manage the green and digital transformations of the 2020s and beyond.
  • Brand Health International
    Managing Director
    Brand Health International Apr 2005 - Dec 2007
    London, United Kingdom
    Started as Managing Director and part-owner of Brand Health International (BHI) in early 2005. We created the company to conduct online surveys amongst doctors, patients and other healthcare groups in a brand-sensitive way. Later in 2005 we sold the company to Huntsworth Health, a publicly-quoted healthcare communications company, and BHI incorporated two other research agencies. Co-presented a 2007 BHBIA paper with Tom Hargroves of Novartis which discussed a novel quantitative method to measure doctor’s emotional connection to ARB brands.
  • Medefield
    Managing Director
    Medefield Jan 2003 - Apr 2005
    London, United Kingdom
    Proposed that the company's reputation for online physician research be leveraged by setting-up a new business unit, providing online physician fieldwork exclusively to pharmaceutical market research agencies. It became the leading global fieldwork agency for the pharmaceutical sector.• Developed proposition, name and target client profile • Led marketing and sales efforts & built client-servicing team• Developed pricing approach to create durable advantage over competitors and achieve international consistency• Introduced ‘Network Membership’ for key agency clients, which included central-London seminars• Secured NOP Research as the lead client• Awarded PSL’s ‘Achiever’s Club’ trophy for 2004
  • Psl Consulting Group
    Managing Director, E-Research Europe
    Psl Consulting Group Jan 2000 - Dec 2002
    Arundel, West Sussex, Uk
    Introduced online physician research to European pharmaceutical companies, helping to establish the company as the leading, and highest-regarded, agency provider of online physician surveys. • Provided numerous pharmaceutical conference/training presentations, at EphMRA and PBIRG, about online research• Won the prestigious annual EphMRA Foundation award in 2001, for study on ‘Validation of the Internet as a Research Tool’. • Sold i.MD2000 in Europe; a comprehensive, syndicated, international study about PCPs use of the internet; and a valuable resource for training/sales presentations• Conducted online studies for most major European pharmaceutical companies. Positioned our business on quick-turnaround online research projects, often used for testing of branding, advertising and communications materials
  • Isis Research
    Director
    Isis Research Sep 1992 - Sep 1999
    London, United Kingdom
    Started the company's International Medical Omnibus in 1992; became Director of Ad Hoc Research for European-based clients in 1997. Isis Research was sold to Synovate in 2004.• Created viable omnibus service; including a number of spin-off syndicated surveys and an international monitor of PCPs’ usage of the Internet from 1996• Developed ad hoc clients including Janssen-Cilag, Organon, Novartis, Roche, Schering and Yamanouchi
  • Scj Johnsons Wax
    Senior Product Evaluation Executive
    Scj Johnsons Wax Sep 1991 - Jun 1992
    Egham, Uk
    Conducted small-sample product evaluations for the Johnsons Wax air freshener and personal care product ranges.
  • British Airways
    Senior Research Executive
    British Airways Jan 1989 - Sep 1991
    Heathrow, Uk
    Conducted mainly in-house research on a wide range of commercial issues - such as the branding of the economy services, the comfort of the seats and segmentation of customer types.
  • British Market Research Bureau
    Research Executive
    British Market Research Bureau Aug 1985 - Jan 1989
    London, United Kingdom
    Started as a Research Executive as part of their 1985 graduate intake. Worked on a range of commercial and social research projects, such as on heart disease and HIV public awareness campaigns. From late 1987, had day-to-day responsibility for the development and marketing of the first PC analysis software for the TGI syndicated service used by advertising agencies and media owners.
  • Sudan
    Teacher, Study And Travel
    Sudan Nov 1984 - May 1985
    Sudan
    11/1984 - 5/1985 Sudan Khartoum Co-author of project sponsored by University of St. Andrews and University of Khartoum: "Hesselden, Fiona; Winters, Peter: The Geography of East-Central Sudan: A Case Study Concerned with the Environmental Crisis of a Semi-arid Area. 1985". See Reference 14 - http://link.springer.com/article/10.1007%2FBF00189079 Whilst in Sudan, took a 2-month job teaching English and "Cultural Orientation" to Eritrean refugees en route to the US on behalf of the International Catholic Migration Commission.
  • Berlitz
    Teacher
    Berlitz Aug 1983 - Sep 1984
    After University, spent a year in France. Principle employment was as an English teacher working for Berlitz, but also took part-time employment working for a travel company, Vacances en Campagne.

Peter Winters Skills

Market Research Quantitative Research Segmentation Qualitative Research Marketing Research Competitive Analysis Customer Insight Focus Groups Market Analysis Pharmaceutical Industry Statistics Analytics Analysis Competitive Intelligence Market Intelligence Online Research Survey Design Advertising Research Marketing Strategy Questionnaire Design Leadership Spss Pricing Positioning Consumer Behaviour Entrepreneurship Market Access Ethnography Report Writing Telecommunications Consumer Insights Business Strategy Data Analysis Research Design Business Insights Brand Equity Data Collection Strategic Consulting Analytical Skills Pharmaceuticals Cleantech Sustainability Reimbursement Medical Devices Data Science Survey Research

Peter Winters Education Details

Frequently Asked Questions about Peter Winters

What company does Peter Winters work for?

Peter Winters works for Iris Pricing Solutions

What is Peter Winters's role at the current company?

Peter Winters's current role is Senior Pricing Consultant.

What is Peter Winters's email address?

Peter Winters's email address is pe****@****rch.com

What schools did Peter Winters attend?

Peter Winters attended University Of St Andrews, Worth School.

What are some of Peter Winters's interests?

Peter Winters has interest in Then On, Environment, A Census, Amongst Other Things, Health, Worked With, Of Everyone In The Parish.

What skills is Peter Winters known for?

Peter Winters has skills like Market Research, Quantitative Research, Segmentation, Qualitative Research, Marketing Research, Competitive Analysis, Customer Insight, Focus Groups, Market Analysis, Pharmaceutical Industry, Statistics, Analytics.

Who are Peter Winters's colleagues?

Peter Winters's colleagues are Tammy Nikkel, Greg Thomas, Donald Thampy, Sue Ellen J. Kline, Ph.d., Parth Chaudhary, Sevnur Kulak, Eduardo Kühnel.

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