Mark Peterson Email & Phone Number

San Antonio, Texas Metropolitan Area

Actively collaborate with university partnership academic communities to plan, design, and develop online and hybrid courses crafting learning modules, objects, materials, and both asynchronous and synchronous learning activities for a diverse array of adult learners.Developing and launching dozens of online and hybrid courses using HTML, CSS, JS, and educational authoring tools across multiple LMS platforms amongst diverse university partner disciplines. Creating and integrating hundreds of pieces of multimedia content, including video, dynamic interactives, images, and assessments compliant with accessibility best practices.Working to ensure all EIM and university partner contents are delivered in adherence to WCAG standards, including color contrast, alt text, and keyboard navigation, tags, semantic HTML, and screen-reader-friendly navigation to optimize usability for all learners. Testing and utilizing AI-driven tools to generate accurate captions and transcriptions, improving content accessibility for deaf and hard-of-hearing students. Trained faculty on universal design principles and accessible content creation and fostering inclusivity in online learning environments.Helping contribute to and maintain the structure of instructional content within the EIM Open Education Repository, Learning Object Repository, and content management systems, ensuring proper sharing permissions and content cataloging.Part of the team creating EIM's accredited Hybrid Learning Certification courses with Academic Officers, Educational Directors, and SMEs for employees and partner clients to develop and enhance teaching in an online-first environment.

San Antonio, Texas Metropolitan Area

Bowling Green, Ohio, United States

Led the deployment and maintenance of web applications, focusing on user experience enhancement and consistency across SIOP platforms.Strengthening the web presence and consistency of SIOP, the SIOP Annual Conference, SIOP’s Leading-Edge Consortium, and the SIOP Foundation along with creation of new informational endeavors such as the video-based Better Together web series and the Diversifying I-O Program. Part of the team managing the online experience for SIOP's 2021 Annual Conference, ensuring smooth virtual participation and interaction in a fully virtual environment, along with meeting accessibility requirements for users in online-only interactive spaces like the WHOVA virtual conference platform and app.Designed and helped implemented the website and online ticketing solutions deployment for SIOP's 2022 annual conference in .NETNUKE, using A/B testing, enhancing user efficiency, satisfaction, and troubleshooting user issues.

Portage, Ohio, United States

Redesigned website content using Figma to prototype modern layouts and fresh creative elements. Implemented design using WordPress aligning with current web design trends to enhance visual appeal and user engagement.Focused on user-centered design and brand identity, developing an intuitive and responsive website layout that aligns with the brand’s visual standards, optimized for both desktop and mobile experiences.Designed and updated a comprehensive suite of marketing materials, including one-sheets, brochures, and PowerPoint presentations, for both print and digital formats, ensuring consistency and brand identity across all assets.Introduced SEO best practices, improved site structure, and implemented Google Analytics to track key performance metrics, providing the Whitacre marketing team with insights to drive data-informed decisions.

Bowling Green, Ohio, United States

Created visually engaging marketing collateral for both web and print, including flyers, social media graphics, and posters, to enhance visibility and engagement for BGSU TRIO Programs.Developed and implemented a COVID-19 resources and response page in Adobe Experience Manager (AEM) for TRIO Programs, providing critical, up-to-date information in a user-friendly format for students and staff.Regularly updated the BGSU TRIO Programs websites to ensure accuracy, alignment with university branding, and accessibility, supporting effective communication of program resources and services.Helped to organize and maintain a central multimedia asset database to streamline access to photos, videos, and design elements, ensuring efficient retrieval and consistent use of resources across marketing efforts through BGSU's CMS.

Bowling Green, Ohio

Worked both independently and as part of cross-functional teams to troubleshoot and prioritize functionality issues, ensuring efficient resolution of high-impact problems.Used diagnostic software to test components of faulty equipment, accurately identifying defects and root causes to inform effective repair and maintenance strategies.Installed, configured, and tested new operating systems and peripheral equipment, verifying compatibility and performance to maintain smooth, reliable operations.Operated specialized softwares to assess functionality of various parts and mechanisms, ensuring each component met quality standards before deployment or repair.

Bowling Green, Ohio

• Examining job orders to determine quantities, stock specifications, colors, or special instructions• Adjusting digital documents to alter print documents such as fonts, graphics, or color separations• Diagnosing and troubleshooting of technical or mechanical errors in pre-press and production• Collecting and inspecting random samples during runs to identify any necessary adjustments

Washington, District Of Columbia, United States

• Cohesive identity and brand management across print and digital mediums• Layout and formatting for digital and print production of artist artwork and merchandise• Website content management

Bachelor Of Science In Technology, Visual Communication Technology

Associate Of Art, Commercial Art Concentration