Michael Petit Email & Phone Number

Paris, Île-De-France, France

Paris, Île-De-France, France

- Account strategy, account planning, account managementIdentifying the best strengths and opportunities to accompany our clientsIdentifying the weaknesses and threats to solve them ahead and provide the best client servicesPreparing path to scale for our clients and ensuring their successPutting in place the processes, tracking and reporting tools needed to ensure contract renewal and provide the right structure for up-sell/cross-sellManaging 1M€+ accounts with Telco and FinServ leaders in Europe, working with 8+ entities, and industrializing the AI on campaigns with 100M+ impressions/year- Client relationshipImagining and activating the most adapted governance for each level of hierarchy (weekly meeting, monthly reporting touch-base, QBR,...)Creating close relationship and becoming a trusted advisor on topics related to AIProviding consulting advise based on clients situations and needs- Technology adoptionSupporting client understanding and usage of the AIIntroducing tools and solutions that fit clients needsSupporting setup of integrations, automations, and customised solutions to implement the AI perfectly in the clients suites- ToolsSalesforceG suiteHighspotGong

Paris, Ile-De-France, France

- Campaign planning and managementWorked closely with clients to ensure consumption based on their contract (100+ campaigns, with 10M+ target audiences)Identified opportunities for clients to benefit from the full potential of Persado AIEnsured top quality delivery (high quality content aligned with local expectations, respect of deadlines)- Team organisation Managed communications between clients and internal teams Ensured process respect & improvements- Client reporting and internal reportingClient: presented (PPT, Excel) campaign results, insights, ROI and achievements of our partnershipInternal: tracked the time spent, operational excellence, TATs reduction- Constant communication with clients across EU: France: FinServ leadersItaly: Postal ServicesUK: Tech global leader, RetailGermany: Telco- Technology adoption by clientsOrganised presentations, workshops, and 1:1s with clients to ensure their understanding and autonomy

Paris Area, France

- Project managementOrganization of briefing, kick-offs, internal reviews, presentation along the projectCreation of plannings, retro-plannings and monitoring toolsSet up of processes with different clients and constraints- ConsultingUX strategy and customer journeyMarketing StrategySEO and SEA integration in the process of creationData analysisBenchmark (strategic, graphic, and technic)- Relationship (Client/suppliers/agencies)Constant communication with stakeholders via meetings, monitoring tools, callsWork with UX designer, UI Designer, Planner Strategic, Account Director- ToolsAdobe Experience ManagerOffice SuiteGoogle Suite Adobe SuiteTrello, Slack …Coggle, Balsamiq

Région De Paris, France

- Worked on the production of promotion videos (scenario, copywriting, project management)- Wrote blog articles.- Localized communication tools (white paper, website)- Developed brand awareness through paid media online- Managed projects like DAM platform development

Greater Strasbourg Metropolitan Area

- Worked on various internal communications projects: relationships with external partners, online platform development, internal and external communications. - Designed website, logos and visual identities for numerous projects. - Managed trend watching in order to renew the website. - Wrote press releases for the launch of Ecole Pratique du Froid and its evolutions. - Worked on the marketing strategies to increase brand awareness.

Strasbourg Area, France

- Created tailored events for companies and ensured smooth operations. - Designed promotion and sales tools. - Wrote press releases and press kit about the company in order to increase brand reputation. - Understood company’s concerns and shared my ideas while participating in meetings. - Assisted the CEO during meetings with clients as well as during presentations. - Used my organisational skills to book each needed facilities for the events planning.

Strasbourg

- Prepared the 2012-2013 season tickets sales campaign. - Developed special training course offers for the international target. - Connected internal stakeholders to work on the training course project. - Managed a daily press review to diffuse the news internally. - Created a dedicated stand to sell the season tickets. - Managed events in the stadium with the partners and their guests. - Managed competitors watching in order to reassess sales prices - mainly tickets, foods, and drinks.

Ux Design Sprint Certificate, Drafting And Design Technology/Technician, General, Obtained

Activities and Societies: DESIGN SPRINT 5 JOURS Rather than waiting on a product to be launched to understand if their fundamental.

Master’S Degree, International Marketing

Paris, France

Marketing And Advertisement, Marketing

Strasbourg, France

Higher National Degree, Communication

Strasbourg, France

High School, Economics