Peter Cross

Peter Cross Email and Phone Number

Vice President of Strategic Partnerships at Broad Street Licensing Group - Food & Beverage Brand Licensing Agency @ Broad Street Licensing Group
new jersey, united states
Peter Cross's Location
New York, New York, United States, United States
Peter Cross's Contact Details

Peter Cross personal email

n/a
About Peter Cross

Experienced Brand Licensing professional with a demonstrated history of working with top tier brands, manufacturers, and retailers. Specializing in Food & Beverage/Restaurant Brand Licensing, General Brand Licensing, Manufacturer Representation, Licensing Consulting, Sales, Marketing, and Leadership.

Peter Cross's Current Company Details
Broad Street Licensing Group

Broad Street Licensing Group

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Vice President of Strategic Partnerships at Broad Street Licensing Group - Food & Beverage Brand Licensing Agency
new jersey, united states
Website:
bslg.com
Employees:
3
Peter Cross Work Experience Details
  • Broad Street Licensing Group
    Vice President Of Strategic Partnerships
    Broad Street Licensing Group Sep 2024 - Present
    New York City Metropolitan Area
  • Broad Street Licensing Group - Brand Licensing Agency
    Account Director
    Broad Street Licensing Group - Brand Licensing Agency Apr 2018 - Sep 2024
    Greater New York City Area
  • Broad Street Licensing Group - Brand Licensing Agency
    Brand Manager
    Broad Street Licensing Group - Brand Licensing Agency May 2016 - Apr 2018
    Greater New York City Area
    - Negotiate deals for products in food and beverage licensing categories including the coffee, frozen entrees, snacks and ready-to-eat categories;- Spearheaded brand acquisition side of our agency’s business, acquiring a total of 18 new properties for clients SeaPak, BIC USA and Partner Beverages that have generated $40mm in retail sales.- Manage day-to-day licensor-licensee operations, coordinating product lines, approvals, promotions and retail roll-outs.- Manage product approval process such as product, packaging, promotions, PR, and advertising;- Coordinate with licensees in the development of on-brand product and assist with all marketing elements;- Attend and coordinate preparation with clients for all industry trade shows;
  • Broad Street Licensing Group - Brand Licensing Agency
    Account Executive
    Broad Street Licensing Group - Brand Licensing Agency Oct 2015 - May 2016
    Greater New York City Area
    - Communicate with account and agency teams to proactively problem-solve, fulfill requests and provide information;- Participate in agency and account meetings to develop new marketing strategies;- Identify, cold call and follow up prospective leads, pitching account and agency services;- Maintain data bases tracking sales, timelines and outreach processes;- Analyze competitive and trend information;- Mentor junior staff in the development of sales, client management, licensee management, and analytical skills
  • Broad Street Licensing Group - Brand Licensing Agency
    Account Coordinator
    Broad Street Licensing Group - Brand Licensing Agency Oct 2014 - May 2016
    Greater New York City Area
    - Developed key deliverables including financial reports, program status reports, annual business reviews for BIC, Playboy, Guinness, and Steak n' Shake;- Researched multiple product categories, created prospecting status reports, maintained data bases for timelines, outreach, and follow-up processes;- Analyzed competitive and trend information;-Served as daily liaison between brand owners and licensees by resolving differences of opinions through arbitration, and facilitating licensees on financial reporting, customer service, product approvals, and all other program requirements
  • Factor Entertainment
    Founder
    Factor Entertainment Sep 2023 - Present
    New York, United States
    Media network for unscripted content.
  • Peppercomm Communications
    Intern
    Peppercomm Communications Aug 2013 - Oct 2013
    Greater New York City Area
  • The Castle Group
    Senior Marketing Intern
    The Castle Group Jan 2013 - Aug 2013
    Boston

Peter Cross Skills

Brand Licensing Licensing Client Relations Client Services Brand Strategy Research Sales Presentations Marketing Customer Service Persuasive Presentation Skills Marketing Strategy Leadership Sales B2b Brand Management Twitter Time Management Strategy

Peter Cross Education Details

Frequently Asked Questions about Peter Cross

What company does Peter Cross work for?

Peter Cross works for Broad Street Licensing Group

What is Peter Cross's role at the current company?

Peter Cross's current role is Vice President of Strategic Partnerships at Broad Street Licensing Group - Food & Beverage Brand Licensing Agency.

What is Peter Cross's email address?

Peter Cross's email address is pj****@****olk.edu

What schools did Peter Cross attend?

Peter Cross attended Suffolk University.

What are some of Peter Cross's interests?

Peter Cross has interest in Working Out, Innovation, Watching Sports, Cool But Useful Technology, Playing In A Band, Fantasy Sports Leagues, Coaching Kids And Giving Back, Volunteering, Paintball, Marketing.

What skills is Peter Cross known for?

Peter Cross has skills like Brand Licensing, Licensing, Client Relations, Client Services, Brand Strategy, Research, Sales Presentations, Marketing, Customer Service, Persuasive Presentation Skills, Marketing Strategy, Leadership.

Who are Peter Cross's colleagues?

Peter Cross's colleagues are Carole Francesca, Bill Cross.

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