In 2005 I've started my career at L'Avenir Wine Estate, Stellenbosch, owned by the Laroche Family and recently acquired by the Advini Group. The opportunity to discover and explore wines from Bordeaux, Chile, Chablis, Champagne, and of course South Africa, brought the excitement to always be part of an international wine company. My decision joining Gilbert & Gaillard in 2018, opening offices in Stellenbosch, allowed me to promote and advocate SA wines in export markets. Being involved in business development, strategic management, working with like-minded people, are my motivation. Awarding top quality wines from SA through continuous commitment and dedication to grow export markets is my passion.Eager to connect, share insights, and explore collaborations. If you're passionate about impactful strides in Marketing, Management, and Business Development, then let's explore our paths!
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General ManagerGilbert & GaillardStellenbosch, Wc, Za -
General ManagerGilbert & Gaillard Jun 2018 - PresentStellenbosch -
Distribution DirectorBrightrockza Mar 2016 - Apr 2018Cape Town Area, South Africa -
International Product ManagerMix Telematics Aug 2014 - Apr 2018Stellenbosch, Western Cape, South AfricaResponsible for the development, implementation and launch of a mobile task management application. Daily interaction with multi–disciplinary teams consisting of engineering, software development, operations, marketing and sales. Assist global sales teams in product training, demonstrations and sales presentations customised to the requirements of local markets. Monitoring and overseeing the “Take-to-Market” strategy by utilising MiX Telematics global distribution network. Working in collaboration with 8 product managers representing 120 countries. -
Senior Product ManagerMix Telematics Jul 2014 - Dec 2015StellenboschResponsible for gathering market requirements, coordination of Software Development and Quality Control teams. Successful launch of a task management mobile application to the services and utilities market. Execution of the Product and Marketing Strategy and assist sales team in product demonstrations and field trials worldwide. Part of a team of 8 international product managers Possess the ability to work across multi- disciplinary teams and building long-term relationships with clients and fellow employees. Excellent communication skills with a high attention to detail. -
Senior Account ManagerDvt Feb 2012 - Jun 2014Cape Town Area, South Africa Ultimately responsible for providing daily support to two large accounts. Serving as the single point of contact in offering client support, optimising accounts and determining new business opportunities, establishing good relationships. Staff complement; 35 members. In charge of client and candidate contracts, rate negotiations and weekly account management reporting. Regularly resolving problems relating to key accounts. Successfully exceeded the sales targets in the 2013 financial year by 30%. Playing a pivotal part in instigating marketing initiatives aimed at creating brand awareness. Introduced an Indian service partner to facilitate new business opportunities and assist in resource planning in APAC and CEMEA countries. Attending monthly meetings with the BU [Business Unit] leaders to assess account performance and identify risk areas. Managing and implementing the annual business plan, KPI [Key Performance Indicator] reports and Key Account Budgets. -
International Business Development Manager: AfricaMxit Lifestyle Feb 2008 - Nov 2011Stellenbosch, Rsa Predominantly accountable for exploring the East African markets in order to identify new business opportunities, possible joint ventures and co-marketing proposals. Assessed the business models for new services, negotiated contracts and prepared and presented recommendations from inception to final deployment of projects. In control of customer management, strategic planning and project management.
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Product Owner And ScrummasterMxit Apr 2008 - Apr 2011Stellenbosch Accurately represented the voice of the client. Shared the product vision and assured that the Scrum Team delivered according to the set business objectives. Composed user centric stories, prioritised and updated the product backlog using VersionOne. Successful voting projects included Idols and Big Brother South Africa and Africa. Protected the team against distracting influences and offered assistance in delivering the sprint goal. Efficiently facilitated sprint planning sessions, sizing meetings, reviews and retrospectives and acted as scrum evangelist to every division. Performed daily communication with the Product Owners of each product.
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Head Of Sales And MarketingL'Avenir Wine Estate Sep 2005 - Apr 2008StellenboschEstablished and managed the Laroche brand in South Africa through executing the National Marketing and Sales Plan for the L’Avenir range of wines. Responsible for importing the range of Laroche wines from Chile, Chablis and the South of France. Handled all exports of the L’Avenir premium range of wines. Joint responsibility, with owner Michel Laroche, for the design of the new L’Avenir logo to be consistent with the international Laroche brand. Handled all PR, advertising and media communications in South Africa.Strategic responsibility for implementing the marketing plan based on forecasted sales, budgets, market development and product development. Increased wines sales for the period July 2005 – June 2006 by 18% and by 25% for the period until May 2008. Managed and mentored 8 staff covering areas including the tasting room, distribution, exports, events and the function venue and guest house. Project managed and supervised the 12-bedroom guest house during a 12 month renovation period. Worked closely on a daily basis with entire construction team and landscapers. Opened, according to plan, with a 4* Tourism grading after completion.Increased the occupancy rate for the guest house by 20% during peak times due to efficient execution of the marketing strategy. Attended wine shows and local seminars as well as organised all marketing events and trade shows representing the L’Avenir and Laroche brand. Arranged itineraries for overseas journalists, media and Laroche guests. Visited VINEXPO twice with the Laroche Group. Travelled extensively in France, Scandinavia, The Netherlands, Great Britain, Canada and USA.
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Account ManagerImage Semantics Ltd Feb 2004 - Aug 2005London, United Kingdom -
Marketing And Interactive AnalystDimension Data 2001 - 2003Johannesburg Area, South Africa
Petru Venter Education Details
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International Business Management -
Business Administration And Management, General -
Business, Management, Marketing, And Related Support Services -
Linden High School -
Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Petru Venter
What company does Petru Venter work for?
Petru Venter works for Gilbert & Gaillard
What is Petru Venter's role at the current company?
Petru Venter's current role is General Manager.
What schools did Petru Venter attend?
Petru Venter attended University Of Groningen, University Of Stirling, University Of Johannesburg, Linden High School, University Of Johannesburg.
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Petru Venter
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Petru Venter
City Of Johannesburg
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