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Peyton Williams Email & Phone Number

Trade Marketing Manager at Wip
Location: New York City Metropolitan Area, United States, United States 9 work roles 1 school
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Wip
Role
Trade Marketing Manager
Location
New York City Metropolitan Area, United States, United States
Company size

Who is Peyton Williams? Overview

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Peyton Williams is listed as Trade Marketing Manager at Wip, a company with 7949 employees, based in New York City Metropolitan Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Peyton Williams.

Peyton Williams previously worked as Channel Marketing Manager at Stanley Black & Decker, Inc. and Assistant Channel Marketing Manager at Stanley Black & Decker, Inc.. Peyton Williams holds Sport And Entertainment Management from University Of South Carolina-Columbia.

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Wip

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Profile bio

About Peyton Williams

I am a seasoned sales and marketing professional with a proven track record of driving revenue growth and exceeding targets in the hardware industry. With a background in managing multi-million-dollar portfolios and territories for leading brands like DeWalt, Stanley, and Craftsman, I specialize in developing and executing strategic sales and marketing plans that consistently deliver results.In my current role as an Assistant Channel Manager, I oversee extensive portfolios for major accounts, driving growth through innovative promotional strategies and brand initiatives. Collaborating closely with cross-functional teams, I ensure alignment and drive execution to achieve P&L goals and maximize brand success.Prior to this, I honed my leadership skills as a Field Sales Market Manager, where I managed a large territory and mentored a team to deliver exceptional performance, resulting in significant sales increases and internal promotions.My experience also includes hands-on sales, where I excelled in driving POS through effective merchandising strategies and building strong relationships with retail partners.With a passion for leveraging data-driven insights and fostering collaboration across teams, I thrive in dynamic environments where I can drive meaningful impact and contribute to the continued success of the organizations I work with.

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Peyton Williams's current company

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Wip
Wip
Trade Marketing Manager
New York, United States
Employees
7949
AeroLeads page
9 roles

Peyton Williams work experience

A career timeline built from the work history available for this profile.

Trade Marketing Manager

Wip

New York, United States

Channel Marketing Manager

Current

New York City Metropolitan Area

  • Manage $109M Power Tool Accessories and Construction Hand Tools portfolios across 5 retail customers, driving business development through strategic analytics and cross-functional collaboration.
  • Spearhead category line reviews, ensuring alignment with brand strategy and key Commercial KPIs (assortment, distribution, pricing) to support business objectives.
  • Develop and executed in-store and eCommerce promotional strategies, optimizing digital shelf presence and contributing to enhanced product visibility.
  • Lead new product launches, including business case development, marketing content rollout, and launch forecasts to strengthen market position.
  • Establish competitive pricing strategies while maintaining product line logic, contributing to the S&OP process for effective decision-making.
  • Collaborate with Sales, Supply, and Leadership teams to accurately forecast demand and manage course correction actions as necessary.
Oct 2022 - Present

Assistant Channel Marketing Manager

New York City Metropolitan Area

  • Directed $250M Power Tool portfolio for The Home Depot, enhancing market position through commercialization strategy and cross-functional execution.
  • Led the development and supply of physical retail merchandisers, driving quarterly promotion plans and strategic business goals.
  • Ensured accurate preparation of eCommerce content and in-store literature for new product launches, facilitating seamless customer communication.
  • Created promotional trackers and collaborated on pricing strategies, enabling effective syndication of product content and commercial fundamentals tracking.
Nov 2021 - Oct 2022

Regional Sales Manager

New York, United States

  • Operate $38M territory across NJ, Staten Island, Brooklyn, and Long Island consisting of 37 Home Depot locations
  • Led a team of 8 direct reports and mentored/coached 4 members of team to receive internal promotions
  • Sell-in off-shelf merchandising opportunities to THD Regional Managers
  • Pull sales reports via SAP on a weekly basis to drive sales and identify opportunity in the territory
Nov 2020 - Nov 2021

Sales Coordinator

Brooklyn, NY

  • Spearhead a $5.3M territory across Brooklyn, Queens, and Manhattan
  • Champion $125k+ in sales over 2 in-store sales event seasons; 173% to goal
  • Introduce unique merchandising solutions by utilizing sales analytics to track trends and identify opportunities
  • Build and maintain trusting relationships with Home Depot Managers on a store and district level by consistently communicating strategies and successes to drive sales
Mar 2019 - Nov 2020

Marketing Intern

Annapolis, MD

  • Assist in marketing, promotions and game day operations for Navy Athletic events including Football, Basketball, Soccer, Lacrosse, Baseball, Wrestling and Volleyball games, as well as NCAA hosted tournaments
  • Distribution of promotional materials, including team posters and schedule cards
  • Assist in the growth and development of the Billy the Kid Club
  • Assist staff in creation of sports marketing plans, the implementation of the plans and the season endingwrap-ups for each sport
  • Assist in daily management of social media accounts (Facebook, Twitter, Instagram, Snapchat)
Aug 2018 - Mar 2019

Ticket Sales Specialist

Columbia, SC

  • Sold an average of $2000 worth of tickets per shift
  • Accurately logged and reported sales to supervisor
  • Displayed problem solving skills in ticket resolutions
  • Developed an understanding of the ticket market and how sales are performed through different parties
Mar 2018 - May 2018

Operations Intern

Towson University Athletic Department

Baltimore, Maryland Area

  • Assisted in planning for all events within Athletic Department and sports within oversight
  • Performed office duties and projects as assigned by administration
  • Aided in coordinating housing and dining plans for over 250 student athletes
  • Assisted in development of human resources paperwork and execution of human resource tasks
Jun 2017 - Aug 2017

Customer Service

Baltimore Redbirds

Baltimore, Maryland Area

  • Assisted in preparing the field and concession stand for an average of 100 spectators per game
  • Developed people skills and became accustomed to handling financial responsibilities
  • Provided customers with excellent service to ensure an enjoyable experience while attending baseball games
  • Aided in executing all game day operations including catering to players’ and spectators’ needs.
Jun 2015 - Aug 2015
Team & coworkers

Colleagues at Wip

Other employees you can reach at stanleyblackanddecker.com. View company contacts for 7949 employees →

1 education record

Peyton Williams education

FAQ

Frequently asked questions about Peyton Williams

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What company does Peyton Williams work for?

Peyton Williams works for Wip.

What is Peyton Williams's role at Wip?

Peyton Williams is listed as Trade Marketing Manager at Wip.

Where is Peyton Williams based?

Peyton Williams is based in New York City Metropolitan Area, United States, United States while working with Wip.

What companies has Peyton Williams worked for?

Peyton Williams has worked for Wip, Stanley Black & Decker, Inc., Naval Academy Athletic Association, Colonial Life Arena, and Towson University Athletic Department.

Who are Peyton Williams's colleagues at Wip?

Peyton Williams's colleagues at Wip include Joel Mathews, Cory Hill, Karinna Williams, Armando Gonzalez Ramirez, and Erin Spurlock.

How can I contact Peyton Williams?

You can use AeroLeads to view verified contact signals for Peyton Williams at Wip, including work email, phone, and LinkedIn data when available.

What schools did Peyton Williams attend?

Peyton Williams holds Sport And Entertainment Management from University Of South Carolina-Columbia.

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