Jason Quick Email & Phone Number

San Jose, California, Us

Channel Marketing Manager (North America Service Provider/Hospitality)

San Jose, California, Us

Design, develop and distribute channel marketing planners, programs, promotions, outbound communications, collateral, and sales tools for DMR specific accounts; CDW, PCC/MoreDirect, SHI, Insight, Zones, PCM/TigerDirect. Internal and external sales support/enablement for NETGEAR VP Sales/Directors, DMR NAMs (National Account Mangers) and MarketStar ISR Team. Maintained all aspects of forecasting, planning, budget, approval, and allocation of Channel marketing incentive-based programs including; Rebates, SPIFs, Sales Contests, VIR, IPR, etc. Start to finish development of comprehensive marketing campaigns to promote product sales growth, product and corporate brand awareness. Alignment with the following BU’s to provide cross-functional team results; C-Level Executives, Sales, Marketing, Product Management, Business Pricing, Accounting, Operations, External Vendors and Marcom Departments to maximize promotion and campaign exposure with a dedicated concentration utilizing market trend analysis, ROI tracking and reporting to ensure proactive program management.Selected Achievements:• Implemented extensive CDW Scorecard/KPI Analysis to realign executive support and CDW Website “readiness” focusing on Key Indexes for Content, Pricing and Stocking metrics increasing QOQ weekly run-rate for velocity products by 21%.• Pioneered company-wide master Planning/Activities/Budgetary tool for comprehensive start-to-finish management and Channel alignment across all segments; Global Channel Marketing, DMR, Distribution, Ecommerce and MarketStar Teams.• Channel planning, design, program coordination for New Product Introductions (NPI) of multiple Switching, Storage and Wireless product offerings Nationwide while managing annual marketing budget/deliverables in excess of $1.8M dollars.

Jp

Managed channel marketing planners, programs, promotions, communications, collateral, and sales tools for; Distributors, DMR’s, VAR’s, ISP’s, Direct/Indirect Resellers, and direct internal/external sales support/enablement for National Sales Directors, ISR Teams and CDE/CE/PSC (Channel Development/Executives, Product Sales Champions.) Maintain all aspects of analysis, forecasting, planning, budget, approval, and allocation of Channel Mobile marketing incentive-based programs including; Ship & Debit, VIR, MDF, SPIFs and Co-Op. Implemented comprehensive marketing campaigns to promote product sales growth, product and corporate brand awareness. Partnered with Fortune 100 technology companies (Microsoft/Intel) to develop co-branded marketing campaigns, advertising, collateral, local events and tradeshows.Selected Achievements:• Championed Channel planning, strategy, promotions coordination and product release for multiple new Mobile/Desktop offerings Nationwide while managing annual marketing budget/deliverables in excess of $3.5M dollars.• Managed and coordinated channel presence to successfully on-board new channel resellers and re-engage existing partners by focusing on Healthcare, Corporate, State and Local Government, Public Services and Education verticals thru defined sales; coordination, planning, collateral, tools, education, training, tracking and BU alignment.• Developed “Semi-Rugged” Branding Campaign to successfully re-position product line into targeted vertical markets. • Redefined and streamlined multiple channel marketing processes through reevaluation, planning, design, testing and execution.

Account manager for keystone accounts within the transportation, mining/cement, construction, pulp/paper, manufacturing, military and aerospace industries. Provided production leadership and managed staff of 15+ employees. Spearheaded development of new corporate identity and brand image for Northern California’s leader in custom metal fabrication. Elevated employee productivity and performance through the improvement of customized applications, processes and analytical tools. Directed purchasing process (RFQ/RFP) for individual production jobs and contracts up to $350,000. Managed U.S. government certification approvals for contracts, production, testing and implementation.Selected Achievements:• Doubled revenues from $3 million to $6 million per annum over a 4 year span.• Served as primary account manager for accounts of up to $1.5 million per year.• Increased new customer base by 20% through strategically targeted web marketing.• Developed referral based network for lead generation.

Provide comprehensive web and print marketing services, creating dynamic designs for diverse client base to achieve identifiable and quantifiable results. Conceptualize and deliver customized corporate identity packages, sales support tools and presentations, marketing collateral, trade show materials, direct and indirect mail pieces, graphics and illustrations, among other marketing tools. Collaborate with key decision makers and front line staff across wide range of industries to define business requirements, formulate strategy, implement and exceed objectives.Selected Achievements:• Establish and revitalize online presence for individual businesses, creating unique websites, display banner ads and other digital and interactive tools to drive traffic and increase sales and revenue growth.• Maximize impact and messaging by developing brand consistency across all advertising and marketing plans• Ensure superior return on investment through establishment of comprehensive metrics.

Oakland, Ca, Us

Championed advertising direction for the East Bay’s premier auction house, managing various projects across graphic, print and web design, photographic media, product and services marketing and corporate advertising. Maximized fiscal advertising budget, effectively reducing overall expenses through establishment of positive relationships with print, web and technology vendors. Integration of EBay, LiveAuction tools to allow global access to live auction bidding in a real-time sales environment.Selected Achievements:• Boosted sales and profit margins by 60% through redesign of comprehensive advertising media campaign, incorporating varied print, television, radio, social and web medias.• Revitalized corporate branding and marketing structure, enhancing local, national and global print and web presences.• Integrated sales analysis tools to accurately measure performance and improve senior level decision making processes.

Provided leadership and mentoring to web development team comprised of HTML Programmers, Database Integration Specialists and Senior/Junior Designers. Formulated all guidelines and processes for Graphic Design, User Interface Design, Shopping Cart and Database Functionality. Engaged hardware/software engineering teams and sales division as key technical sales support contact.Selected Achievements:• Pioneered sales revenue generation by developing “multi-tier” service offerings.

B.S, Business Administration; Marketing/Graphic Design

Education record