Phil Cabral Email & Phone Number

- Leading data-driven optimisations across content strategy and website performance.- Delivering regular GA4 reporting and analysis, providing actionable insights and recommendations to the broader marketing team.- Liaising with external creative agencies and freelancers, building strong relationships and leveraging my multimedia background to extract the best value from their services.- Managing and executing B2B digital marketing campaigns from concept through to delivery.- Contributing to the implementation of Kapitol's PR and media strategy, with my content featured in tier-1 publications, including The AFR, The Age, and key industry publications.- Demonstrating strong project management skills by coordinating ongoing video production with a team of 18, overseeing review and approval processes to ensure timely and high-quality outcomes.

- Executing a B2C marketing strategy to increase patient acquisition and retention,- Developing and curating engaging content for social media,- Engaging with GP liaisons regularly to coordinate B2B events, - Creating and optimising ad campaigns for Instagram, Facebook and LinkedIn,- Responding to and interacting with users to foster an online community and enhance PR,- Liaising with external SEO agency to achieve web traffic and brand awareness goals,- Fostering strong working relationships with both internal and external stakeholders,- Assisting with business and marketing partnerships.- Communications during COVID pandemic.

Melbourne, Australia

Subcontractor at Inspire Design AU - Creative Agency.Content creation and communications for businesses in diverse industries via social media, websites and newsletters.Designing web ads, custom document templates and corporate presentations.Proficient use of Adobe Suite, Campaign Monitor, Hootsuite & WordPress.

Melbourne, Victoria, Australia

Taking ownership of the 'ASCEND' Deakin-Acciona brand and developing marketing materials used across a series of marketing and communication platforms.Organic content creation and social media strategy. Planning, managing and delivering weekly and monthly communications for Team ASCEND.Website content creation and project management.Engaging with various departments within the organisation to create and communicate interesting stories about the team.

Bachelor Of Commerce - Bcom, Marketing

Grade: Distinction Major in Marketing, Minor in Human Resource Management

Portuguese - B2

B2 CEFR level proficiency in Portuguese.