Phil Choi Email & Phone Number

Waltham, MA, US

Waltham, MA, US

-Oversee Channel Sales Operations across Pacific Northwest, Southern California, Rocky Mountains, South Central, Southeast, and Mid-Atlantic regions across NORAM.

Palo Alto, California, US

• Partner with VP, Business Operations on revenue operations and sales enablement for global sales teams.
• Lead Salesforce CPQ implementation and quote to order management flow from Salesforce CRM into NetSuite ERP as the business owner of Salesforce.com.
• Manage pipeline, forecasting, compensation, and lead reporting for advertising and distribution sales teams.
• Develop and refine all revenue processes and controls for SOX compliance.
• Collaborate with AdTech team for managing publisher ad inventory and SSAI metadata.
• Co-lead weekly data governance and integrity processes with Data and Engineering teams.

Palo Alto, California, US

• Partnered with COO to streamline sales operations to scale MoM revenue growth by 16%.
• Designed and implemented custom built Salesforce objects for enhanced CRM data structure and reporting.
• Led Deal Desk for the Americas and EMEA
• Partnered with Marketing Operations for lead management processes across multiple territories.
• Coordinated with GTM teams to introduce, sell, and deliver new products to the marketplace.
• Created sales enablement videos, help articles, and how-to guides for sales teams.

Palo Alto, California, US

• Prospected and targeted US and European SMB accounts and closed 12% above my quarterly sales quota.
• Built and negotiated custom product solutions, bundles, and discounted deals for clients.
• Qualified inbound, referral, and marketing campaign leads as sales opportunities.
• Developed and nurtured strategic relationships with key target accounts.
• Managed Sales Internship program with 3+ interns.

• Managed the distribution release schedule of music label artists on all major DSP’s such as Spotify, Apple Music, Amazon Music, Tidal, Pandora, Deezer, and more.
• Led the new artist onboarding process for digital assets, product sheets, artwork, and payment information.
• Developed and nurtured artist relationships and brand partnerships as the primary point of contact.

• Led the publishing registration process of 450+ albums and 5000+ songs at ASCAP, BMI, and SESAC Performance Rights Organizations.
• Coordinated rights management and mechanical licenses requests through Harry Fox Agency.
• Managed all metadata of white sheets, ISRC’s, songwriter and publisher splits, producer points, and other publisher payment information.

• Managed the sales operations team overseeing e-commerce digital sales with 22% YoY growth.
• Leveraged data analysis tools like Tableau to pinpoint business trends and patterns and provided actionable insights and recommendations to increase revenue.
• Created and maintained reporting for KPIs, dashboards, and sales pipeline for C-Level team
• Investigated sales bottlenecks and obstacles with the sales team and proposed solutions to improve the selling process to help them reach their sales goals.

• Refined business processes to increase efficiency and productivity of the sales team.
• Developed the lead management flow in Salesforce and provided qualified leads for BDRs and Inside Sales.
• Partnered with the Sales Operations Manager to develop the onboarding and new hire training program for BDRs.
• Managed and administered all vendor agreement, client contracts, redlined deals in Salesforce.

Woodland Hills, CA, US

• Cold-called 2500+ prospects during my Summer Internship and provided qualified leads for the Sales Managers.
• Managed prospect contact list, customer contracts, and other ad-hoc requests from the Sales team.