Responsible for defining the industry go-to-market strategy, thought leadership, and collaborating with key partners including Microsoft, SAP, PWC and others to support the sales cycle. While providing industry perspective to the product and marketing teams driving pipeline growth, demand generation and to maintain Icertis’ leadership position in the Contract Intelligence space. Trusted advisor to executive leadership for both existing and prospective clients, providing strategic guidance on leveraging CLM solutions to address critical business.

Inmar, Inc. – Advised on key account, Family Dollar, providing go to market strategic media revenue plans for Shopper Marketing sales team.Salsify - Developed account strategy plans including account mapping for top retailers, resulting in discovery meetings with a top 5 grocery retailer.

I successfully directed the launch of an integrated suite of data SaaS solutions and increased client adoption by over 600%. Generated incremental business opportunities by understanding the client's needs and recommending solutions to drive value resulting in $225K in additional projects. Conducted monthly business reviews and QBRs with client’s C-suite, to provide market insights. Built and led a team of 6 consultants to support Stop & Shop's Strategy, Category Management, Omni-Channel, Marketing, Pricing and Supply Chain teams that provided product and customer insights to better support their shoppers and drive value. Managed the P&L reporting for IRI’s largest retail business and supported contract negotiations. Provided the client with category management and syndicated data training.

Managed a team of 6 Consultants who supported CVS’ Merchandising, Supply Chain, Front Store Strategy, Store Brands, Pricing and Marketing teams with market analysis and customer insights to help drive $60M in additional sales opportunities. Developed strategic strategies to drive multi-million dollar contract renewals and incremental revenue $380K in Analytics consulting projects. I developed and led new strategic sourcing processes partnering with Category Management, Supply Chain and Store Brands to help drive over $30M in annual cost savings. I was one of 12, selected out of 1,500, employees to participate in IRI’s inaugural Commercial Leadership Development program.

Built a new team of 8 members that completed 15 category business reviews, which leveraged point of sale, shopper data and supply chain data to identify $250M in opportunities. As a result of our work, I received the “Lead the Way” award, an annual global award within IRI to recognize superior performance, given each year to 20 associates out of 5,000 worldwide.

Built sourcing strategies to develop partnerships with preferred manufacturers that resulted in $5M (10%) cost savings and improved inventory efficiencies. Negotiated contracts with manufacturers to ensure supply, pricing, financial terms and conditions.

Led a team of 8 that managed new and existing relationships with senior Category Management teams in the US, Canada, and Europe to deliver Staples Branded sales of $2.5B annually. Developed and managed processes to streamline the go-to-market strategy for over 400 new items globally to ensure on time delivery and consistent product messaging across Retail, e-commerce and B to B divisions.

Developed category strategies based on evaluation of current offerings, category sales, competitive analysis and future opportunities resulting in increased category profitability and improved value propositions. Developed the “Staples Better Binder”, an innovative new binder that sold over 20M units and generated over $150M in sales in the first three years resulting in a 35% category share. Partnered with outside design/development firms to create new Staples Branded products.

Received 2001 Tom Stemberg Innovation Award