Phil O'Shaughnessy Email & Phone Number

Las Vegas, Nv, Us

Lead global corporate communications, public relations, event and trade show production, and sustainability and ESG initiatives for IGT Gaming, Lottery, and PlayDigital.Represent IGT as spokesperson for broadcast television, print and online media interviews related to Company and product news.Deliver best-in-class global trade show exhibits and company events to promote products and solutions portfolio and drive sales.Advance ESG ratings through continuous improvement of global sustainability initiatives.Lead communications strategies and messaging for reputation management and crisis communications.Served as Executive Sponsor for IGT Women’s Inclusion Network, Las Vegas chapter.

Led global corporate communications, public relations, trade show and event production and creative services for IGT Gaming and Lottery. Restructured teams to drive efficiencies and achieve synergies.

Drove sales, brand equity and shareholder value through leadership of Global Marketing and Communications departments for IGT Gaming division.

Led Global Communications Gaming, Product Marketing, Creative Services, Web Services, Social Media Gaming, Sales Enablement, Market Research, North America Event Marketing, and North America Field Marketing departments for IGT Gaming division.

Led and managed the Public Relations, Social Media and Internal Communications teams, driving positive media coverage and fostering employee engagement.Wrote press releases, contributed articles, executive communications, corporate and product messaging and FAQs.Secured thought leadership opportunities, and provided media relations and communications counsel for C-level executives.Managed media relations and served as IGT spokesperson at global tradeshows in the Americas, Europe and Asia, including G2E, G2E Asia, SAGSE, and ICE.Led B2C media relations for IGT’s DoubleDown Casino subsidiary, securing tier-one technology, business and entertainment coverage for Facebook’s top-grossing app and social casino.

Drove positive organizational change by restructuring the Public Relations and Internal Communications teams, increasing talent and experience level while reducing department budget.Led communications strategy and media relations and served as corporate spokesperson for IGT's acquisition by GTECH S.p.A.

Singapore, Sg

Supervised and mentored the Public Relations, Product Marketing, Social Media, Creative Services, Marketing Communications, Trade Show and Field Marketing departments for the worldwide leader in PC audio, setting measurable performance goals to inspire individual career growth.Led global public relations and corporate communications, driving earned media results in major technology, business and consumer media. Directed media relations strategies, product launches, and served as lead spokesperson for press conferences and tours throughout the Americas, Europe and Asia. Provided strategic direction and management to global public relations agencies and contractors throughout Europe and Latin America.Wrote product and corporate press announcements, marketing messaging and copy. Managed global trade show participation to drive sales lead generation and Company publicity. Planned and led Company exhibition in international events and trade shows, including CES, E3, IFA, and PAX. Increased sku placement for major brands including Sound Blaster and Creative by partnering with sales leaders to present PC peripherals and consumer electronics products at major accounts including Best Buy, Fry’s Electronics, Apple, Sprint, Media Markt and MSH.

Singapore, Sg

Created launch strategy for ZEN Vision portable media player, which resulted in winning the overall Best of CES Award, solidifying Creative Labs expansion from PC audio leadership to consumer electronics.Developed and implemented a media training program for executives and brand representatives.

Singapore, Sg

Led public relations campaigns for all Creative product categories, garnering significant editorial acclaim and awards for Sound Blaster, GigaWorks, X-Fi, Aurvana, ZEN, Live! Cam and Video Blaster products.

Singapore, Sg

Led Americas public relations team, driving award-winning PC audio, speaker and headphone campaigns. Aligned positive media coverage with product sales by creating and implementing a results-oriented goals tracking model to measure earned media achievements.Worked closely with the senior executive team on investor relations strategies and communications, including writing quarterly earnings announcements and representing Creative at analyst meetings at CSFB and CLSA investment conferences in Hong Kong.

Singapore, Sg

Managed US product public relations programs for PC video, graphics and storage, winning numerous editorial awards in technology and gaming publications.

Us

Developed and managed award-winning public relations campaigns for Sierra Sports PC games including PGA Championship Golf, Field & Stream Trophy Bass and Field & Stream Trophy Buck.

Sold radio advertising for San Francisco Giants, Golden State Warriors and Oakland Raiders broadcasts.

Stanford, Ca, Us

Promoted world-class concerts and performing arts events.

B.A., Journalism, Advertising

Spanish Language And Literature