Phil Squires Email & Phone Number

Australia

We believe in a future where no one goes hungry and food is valued, not wasted. We're on a mission to feed people in need, stop food waste and protect our planet by championing the value of food and driving change at all levels of society.Ensuring access to fresh and nutritious food for all.Creating positive change through education programs.Creating social impact projects for profit and purpose.Empowering others to halve food waste and promote food security.

Sydney, New South Wales, Australia

Independent advisory specialising in travel and tourism.Stakeholder Engagement and Strategic Partnerships (alliances, joint ventures, codeshares and interline)Commercial Planning and Delivery (including aviation start-ups)Sales and MarketingLeadership

Greater Sydney Area

Supporting community health in Sydney Local Health District. Driving force of the State's response to the COVID-19 pandemic. Patient centred care. Multi-disciplinary team of dedicated staff.

Sydney

Reported to the Chief Commercial Officer as we embarked on a significant business transformation. Led a team of 25 across the international divisions in Greater China, Japan, Indonesia and North America. This new role was designed to create a consistent customer experience, to drive international profitability and improve cross functional collaboration. Humanitarian Director and key Commercial executive for the Group's Crisis Management Response Plan.Key Achievements:1.) Financial - under my leadership the airline portfolio achieved ~5% of total earned revenue, grew international revenues by 10% .2.) Business Development, Sales & Marketing - I launched sales, distribution and partnerships in Japan in 2019/20 and was business sponsor for the start-up of Virgin's flights to Japan.3.) Partnerships & Strategic Alliances - Planned renewal of Virgin/Delta joint venture/ATI and integration of sales leadership in Atlanta to enhance the JV to drive increased profitability. Negotiated and developed Virgin's partnership with All Nippon Airways of Japan to support the new Japan route and drive profitability quicker for a new route.4.) Business transformation - I played a key role as business sponsor for the International long-haul strategy review in 2019 with recommendations to the Board driving profitability, customer experience improvements and customer loyalty.5.) Organisational redesign - designed and delivered significant restructure of the alliances and the international sales team departments initiating a new matrix model structure.6.) Employee engagement - I increased employee engagement and enablement by 3 points in FY197.) Customer - introduction of monthly alliance partner customer satisfaction survey

Australia

Lead the Virgin Australia humanitarian response for major incidents across the World as Site Director (in charge of the emergency site) or Humanitarian Director (family response unit).

Reported to the CCO with revenue accountability over $350mKey member of the Senior Leadership Team responsible for transforming the airline from low cost to full service. Developed a long-term alliances and partnership strategy nurturing a strong portfolio of partners, ranging from network extension codeshares to fully integrated risk joint venture partnerships.Key Achievements:1.) Revenue growth - between 5-8% of total earned revenue between FY12 and FY18 through partnerships2.) Alliance Optimisation - negotiated, implemented and managed a portfolio of over 50 airline partners including robust governance and protocols. Agreed a Board structure dictating the strategic direction of each alliance. Established 6 immunised alliances, working alongside the ACCC in Australia, all requiring re-authorisation after 3-5 years. Built a virtual international network, increasing from 16 to over 150 international destinations. Optimised partner productivity and new partnership development, driving revenue growth and performance improvements, supporting whole of network profitability.4.) Business Development - I played a key role in the 'Game Change Program' in 2011-14 to transition Virgin Blue into an integrated international and domestic airline. Launched new services to Hong Kong and prepared for Japan launch.7.) Operational performance and Customer experience - collaborated with all stakeholders to improve customer satisfaction levels supported by improvements in operational disruptions.8.) Stakeholder engagement - negotiated and drove partnership requirements with senior leadership team. Represented the CEO on occasions at meetings such as IATA AGM. Developed deep relationships with our partners. Worked closely with external legal counsel (Gilbert & Tobin) on competition law governance and protocols. Alliance Board governance across partnerships at all levels including senior leadership teams and CEOs.

Reporting to the Group Executive Corporate Advisory I led a small internal consulting team focused on acquiring, designing and negotiating a strategic portfolio of airline partnerships planning a virtual international network. Reputation for driving culture of collaboration and consultation with key stakeholders.

Reporting to the Group General Manager Sales, I built a new team focusing on the commercial launch of the new V Australia (associated company of Virgin Blue Airlines) long-haul operations to North America to deliver the inbound country revenue for the international flying program.Established the sales team and Regional Director role based in Los AngelesNegotiated interline partnerships with airline partners in North America establishing connectivity for the new Virgin services beyond the Los Angeles gatewayEstablished distribution and sales contracts with industry partnersWorked closely with other Virgin Companies in the United States under strict competition law guidelines

Sydney, New South Wales, Australia

Responsible for the airline alliance portfolio including Continental, Singapore Airlines, Air China, All Nippon Airways, Virgin Blue & BMI. P&L accountability for the new route start-ups as apart of the Interntional GMs portfolio working with the GM Interntional to support start-ups such as Dubai, Montego Bay, Havana, Nairobi and Sydney. Supported commercial start-up of Virgin Nigeria Airways.

Responsible for the revenue growth and a small sales team managing the specialist sales portfolio within the leisure sales division of UK Sales. Managing and growing the community markets (Caribbean, Africa, Japan, China, India), MICE and Group Sales markets, and Japanese corporate market, with an annual target upwards of fifty million pounds.

Responsible for a sales portfolio of specialist market accounts.

London, England, United Kingdom

Brighton, England, United Kingdom

Foundations Of Directorship

General Manager Program

Bachelor Of Arts (Ba), English Language And Literature/Letters, 2:1

Dissertation received a First.

Certificate In Marketing, Business Communications/ Understanding Customers/ Marketing Environment/ Marketing Fundamentals

English, History & Economics

English (Victorian Literature), Economics and History (Tudors & Early Modern European) and General Studies.