Minh (Phuong) Mac Email & Phone Number

New York City Metropolitan Area

• Oversee the creation and execution of strategic marketing plans for over 25 stabilized communities in Bozzuto's New Jersey and Massachusetts portfolios, driving lead generation and optimizing customer acquisition and.
• Collaborate closely with operations to elevate community positioning, foster enriched living experiences, and differentiate communities in the competitive multifamily housing sector
• Deliver data-driven performance reports and actionable insights to stakeholders, ensuring strategies align with brand identity, maximize effectiveness, and meet budgetary goals

New York City Metropolitan Area

• Assisted in performance marketing initiatives of over 140 lease-up and stabilized properties in Bozzuto's northeast portfolios, including Maryland, New England, and the Tri-State
• Coordinated and executed marketing campaigns across multiple channels, including email, social media, paid search, and geotargeting
• Tracked and reported on key performance metrics to measure the success of lead-generation initiatives

Washington DC-Baltimore Area

• Assisted in the launch of Active New Development projects across Bozzuto's national pipeline to ensure the success of individual property brands and further build Bozzuto's westward reputation
• Lead creative execution of digital and print assets including email, digital ads, collaterals, social media, SEO, and other advertising, promotions, merchandising, and communications
• Collaborated with internal and external stakeholders and team members

New Jersey, United States

• Awarded 2021 Outstanding High-Velocity Sales
• Led 3 leasing consultants at a 3-phase, 586-unit, luxury lease-up
• Achieved stabilization 5 months ahead of budgeted occupancy goals; collectively leased 100% of Phase III within 7 months of delivery
• Oversaw renewal processes to deliver exceptional experiences and achieve retention targets
• Guided social media management and resident event preparation to engage prospects and increase resident retention

New Jersey, United States

• Awarded 2020 Top Social Media Award
• Designed and marketed email and social media campaigns to cultivate prospective residents’ interest and maintain residents' brand loyalty; increased followers by 203%
• Presented brand new and renovated apartments to prospects through personalized marketing to convert leads into sales; Maintained a 33% closing ratio
• Managed a 3-phase lease-up through administrative tasks including event coordination, email correspondence, and phone consultation to maintain customer satisfaction and foster community values

Colgate Career Services

• Marketed employment opportunities and services using Constant Contact to produce weekly email releases to expose students to potential career paths, preparation services, internships, and post-graduate opportunities
• Recruited student participants for special campaigns and projects via email and social media outreach
• Maintained social media platforms including Facebook and Twitter by posting about information sessions, employers' and alumni's events, and opportunities to ensure optimum communication delivery

Greater New York City Area

• Promoted brand awareness at different events by matching consumers needs with product to generate sales; met daily sales goals of 12 products consistently and generated $67,500 in profit for client over 8 weeks
• Trained 5 incoming recruits on product knowledge, company culture, and effective sale techniques to enhance trainee’s performance and sales

Greater Boston Area

• Supervised 12 campers ages 11-12 as a Group Leader through different activities to foster the camp’s core values: fun, respect, responsibility, character, courage, and community
• Inspired campers to develop leadership skills that are essential for their future by challenging them to make their own decisions, discover their passions, and be themselves
• Selected as one of the 12 candidates for a highly competitive application and interviewing program to work with Colgate approved non-profit organizations in the greater Boston area

Hamilton, NY

• Transcribed and summarized editor’s 2-3 interviews with faculty in support of the publication of a semester-based newsletter
• Initiated, scheduled, and reported 3-4 interviews with students per semester pertaining to Asian Studies to highlight Asian experiences on campus
• Marketed and used relevant photographs and articles to enhance readers’ experience of the newsletter

Picker Art Gallery

• Created an inclusive atmosphere by welcoming and attending visitors while supervising the gallery 5 hours/week
• Provided background knowledge of artworks to enhance guests experience

Hamilton, NY

• Organized and distributed mail and packages to the student body to ensure proper and timely deliveries
• Delivered fast and exceptional service to a student body of 2,872 under time-pressure

Bronx, New York

• Attended meets throughout the season.
• Recorded players' times under time pressure and organized players' position during intensive meets.
• Created an inclusive environment for team building.

Greater New York City Area

• Tutored elementary students with homework assignments in a limited resourced community
• Prepared and participated in interactive activities to improve students communication, interaction, and problem solving skills

Bachelor Of Arts (Ba), Cum Laude, Sociology

Activities and Societies: Student Government Association, Colgate Vietnamese Society (CVS), Colgate Women in Business, Organization of.

Study Abroad, Sociology

Activities and Societies: Immersed in a semester-long abroad program that includes lectures and field trips to historical sites.The.

High School, Graduated With Honors

Activities and Societies: Math Club, Moral Club, Roosevelt Campus Softball Team, College Now, Soccer Club, and Swim Club.