In the Marketing Cloud team, I help marketers in their thoughts and projects.Marketing Cloud is Salesforce's digital marketing platform. It enables companies to create personalized customer journeys, based on customer data and across multiple channels. With this single platform, businesses can deliver a consistent and seamless customer experience across email, social media, websites, through advertising, and even more.

Achievements: FY 2019 : 108% of Quota FY 2020 : 208% of Quota- Negotiated contracts and pricing agreements, to exceed quota ensuring profitability while maintaining strong client satisfaction.- Develop and implement strategic account plans to expand market share and increase sales within existing accounts and product’s categories. ( 50 Sellers)- Conduct regular account reviews to identify opportunities for upselling and cross-selling products- Generate and maintain accurate sales reports, including revenue forecasts, sales pipelines, and account performance metrics.- Work closely with cross-functional teams, including marketing, logistics, and customer support, to ensure seamless client experiences.

From 100k€ to 6M€/year turnover forecast and up to 800 sales/months +500% in 6 months- Responsible for the E-commerce business channel P&L- Manage marketplace activity, developing and maintaining a long-term relationship with accounts managers ( Backmarket, Fnac, eBay, Cdiscount, Amazon) to maximize sales opportunities- Development of a sales and marketing strategy with a multi-channel approach (price policy, promotion, logistics, service).

- Onsite sales events by selecting featured products (Generating up to 1M€ and 300K PV in 4 days), upload & merchandising management. Identify high-potential products and negotiate a discount on it with sellers. - Traffic generation: onsite marketing, display campaigns, social, emailing - Develop promotional creatives and campaign landing pages (Up to 500K PV French Days, Worldcup, Superweekend..) - Coordination with cross functional teams (Category Management, Customer relationship, PR) and the external agency - Competitive intelligence , analysing trade marketing strategy of Amazon, Rakuten, Aliexpress, Joybuy - Optimize onsite navigation & buyer experience ( Smart home Hub for ebay France, SEO for all website) - Results monitoring: in charge of updating dashboards to monitor the results of actions taken - Planning of Ebay’s Marketing / Trade campaigns: close follow up of campaign planning

- Develop marketing strategies for foreign brands to enter in the Chinese market.(Alibaba analytics).- Improve sales conversion on major e-commerce marketplaces through data analysis.( Tmall, JD ) for clients such as Nestle, Adidas, Swarovski, Intersport- Trade Campaigns from creative ideation to strategic planning, execution, & reporting ( 11.11 )- Consulting on merchandising & product planning : monitoring competitor’s price and campaign strategies, digital marketing tactics adopted and data metrics.(SEO,SEM).- Social Media Marketing: campaign monitoring and proposal development.(Wechat,Weibo,Yizhibo)

- Business Proposal for potential clients including Chinese market analysisand potentialities, case study, competitors benchmarking and SWOT analysis.- Develop marketing strategies for brands who want to communicate on the Chinese market.- Set up new 360° innovative campaigns for our clients targeting Chinese Millennials.

- In charge of a sector of 106 convenience stores (Intermarché Express, A2PAS, Carrefour city..)- Develop turnover and negotiating visibility on the shelf for my sector. ( +12% after 6 months )- Referencing innovations, implementing animations in stores and negotiate local promotions.