Peter Russo Email and Phone Number
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Senior technology marketing executive and GTM strategist, having led multiple billion dollar businesses from launch to successful market adoption in the enterprise application space. I have drawn on my experience as a former strategy consultant, where I supported dozens of software and IT services suppliers, to now lead high-performance marketing teams of increasing importance and size, across regional marketing, product marketing, GTM strategy, content and audience marketing, and communications; as well as acting as an internal strategist to launch new initiatives to both protect existing business interests, as well as to expand into new, adjacent markets.International cultures and learning through new experiences have always been my passion - even as a young child. And with great fortune, I turned that childhood interest into an international marketing and business development career spanning Europe, Latin America, and Japan. Specialties include:Market positioning and go-to-market strategyCompetitive analysisPartnership and ecosystem strategyM&A consultingVertical industry strategiesRegional marketingAccount-based marketing (ABM)Adoption marketingMajor solution launches
Servicenow
View- Website:
- servicenow.com
- Employees:
- 32886
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Vp, Core Business Workflows, Product And Solutions MarketingServicenowAustin, Tx, Us
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Vp, Creator And Finance & Supply Chain Workflows, Product & Solution MarketingServicenow Aug 2022 - PresentSanta Clara, Ca, Us
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Global Vp, Head Of Erp Product MarketingOracle Nov 2020 - Aug 2022Austin, Texas, UsLeading the Cloud ERP product marketing team, including core ERP, project management, finance & risk product marketing, finance audience marketing, as well as instituting installed base (on-premises ERP) to cloud programs at Oracle. -
Strategic AdvisorRecurrency Aug 2020 - Nov 2020San Francisco, California, UsRecurrency is an artificial intelligence tool that helps wholesale distributors and B2B retailers automate and optimize their pricing and sales processes. -
Vp, Head Of Product Marketing At Bain Capital Portfolio CompanyRocket Software Apr 2020 - Nov 2020Waltham, Ma, UsLeading a global marketing team responsible for all core product marketing across 3 distinct business units in the company, covering IBM Z, IBM Power / I and Database & Connectivity solutions, including corporate and product-level messaging, retention marketing and product community. -
Global Vice President, Head Of Erp, Finance & Supply Chain MarketingSap Feb 2019 - Apr 2020Walldorf, Bw, DeLeading a global marketing team responsible for SAP's full intelligent ERP portfolio including S/4HANA & S/4HANA Cloud, SAP's Finance line-of-business & GRC (Governance, Risk, and Compliance), SAP Digital Supply Chain and SAP Business One and SAP Business ByDesign. Responsibilities include overall marketing strategy, product marketing across all LoB's (IT, SCM, Finance, Sales, Service & Commerce), and demand generation through a dedicated regional marketing team.SAP Catalyst Leadership Program -
Global Vice President, Head Of Sap S/4Hana And Finance & Risk Product MarketingSap May 2018 - Feb 2019Walldorf, Bw, DeLeading a global team responsible for all product marketing activities related to S/4HANA & S/4HANA Cloud, SAP’s flagship, intelligent ERP, as well as SAP's Finance line-of-business & GRC (Governance, Risk, and Compliance) portfolio. Responsibilities include overall marketing strategy, product marketing across all LoB's (IT, SCM, Finance, Sales, Service & Commerce), aligned with business development, sales and product development to create and land programs that drive exceptional demand through the field.SAP Catalyst Leadership Program
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Global Vice President, Head Of Sap S/4Hana MarketingSap Jan 2016 - May 2018Walldorf, Bw, DeLeading a global team responsible for all marketing activities related to S/4HANA, SAP’s flagship, in-memory business suite, including overall marketing strategy, product marketing, regional marketing and global events (including Sapphire NOW), customer storytelling/references, business scenarios and user experience.SAP Catalyst Leadership Program
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Senior Director, Head Of Demand Generation, Sap Global Service & SupportSap Feb 2015 - Dec 2015Walldorf, Bw, DeLeading the demand generation team within SAP Global Service & Support Marketing, responsible for all activities related to demand generation and regional marketing execution, user group activities, global events (including Sapphire NOW), customer referencing and sales enablement support. Managing the attachment of our strategic content into digital programs, working with key sales, marketing and delivery stakeholders in each region responsible for producing SAP Service & Support pipeline.SAP Fast-Track Program
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Senior Director, Head Of Content Marketing & Strategy, Sap Services MarketingSap Feb 2014 - Feb 2015Walldorf, Bw, DeLeading a team within SAP Services Global Marketing, spanning core services positioning & messaging, services marketing content across all SAP solution areas and customer audiences, customer referencing, and syndication across all online properties & social channels.Supporting head of SAP Services Global Marketing on our evolving marketing strategy, aligned with corporate goals.SAP High Potential program
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Senior Director, Head Of Marketing Strategy & Communications, Sap Services MarketingSap Jun 2013 - Feb 2014Walldorf, Bw, DeContributing to core positioning & messaging of SAP Services, leading marketing internal (group, executive) & external communications (influencers, AR/PR), customer referencing and providing insights into competitive positioning and IT services market outlook.SAP High Potential program
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Senior Director, Sap Rapid Deployment Solutions MarketingSap Nov 2011 - Jun 2013Walldorf, Bw, DeRecruited by SAP to lead the successful roll-out (0 to $1B in 18 mos.) of the SAP Rapid Deployment Solution (RDS) business globally. Provided core positioning & messaging, thought leadership and marketing strategy for RDS, as well as interfaced with the SAP ecosystem and influencer communities.Spent the summer of 2012, and early 2013 with SAP Japan to support the relaunch of RDS on the local market, and then launch with the ecosystem, culminating with SAP PKOM Tokyo.SAP High Potential program
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Managing Director & PartnerPierre Audoin Consultants Mar 2001 - Oct 2011Paris, Île-De-France, FrManager of PAC’s U.S. operations, responsible for ensuring successful client delivery, and to meet PAC’s revenue and profit goals in the U.S. Project manager and senior-level consultant on all major international consulting and research projects, including clients such as IBM, Accenture, SAP, Oracle, Microsoft Dynamics, Salesforce.com and HP. -
Research AssociateCeb, Now Gartner Jan 2001 - Mar 2001Arlington, Va, Us -
Marketing AssociateWizeup.Com Jun 2000 - Jan 2001
Peter Russo Skills
Peter Russo Education Details
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University Of Virginia Darden School Of BusinessData-Driven Marketing -
Hofstra UniversityQuantitative Methods
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Gettysburg CollegeBusiness
Frequently Asked Questions about Peter Russo
What company does Peter Russo work for?
Peter Russo works for Servicenow
What is Peter Russo's role at the current company?
Peter Russo's current role is VP, Core Business Workflows, Product and Solutions Marketing.
What is Peter Russo's email address?
Peter Russo's email address is pe****@****att.net
What is Peter Russo's direct phone number?
Peter Russo's direct phone number is +164633*****
What schools did Peter Russo attend?
Peter Russo attended University Of Virginia Darden School Of Business, Hofstra University, Gettysburg College.
What are some of Peter Russo's interests?
Peter Russo has interest in Children, Health.
What skills is Peter Russo known for?
Peter Russo has skills like Strategy, Enterprise Software, Go To Market Strategy, Competitive Analysis, Consulting, Marketing Strategy, Crm, Business Intelligence, Thought Leadership, Cloud Computing, Saas, Management.
Who are Peter Russo's colleagues?
Peter Russo's colleagues are Matthias Martini, Shivam Tandon, Supriya Ingole, Dennis Feng, David Covert, Javier Montenegro, Nyalong Nhial.
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