Pradeep Joseph Email & Phone Number

Masqaţ, Oman

Strategic Advisory • Provide strategic guidance to the Chairman and Managing Director, aligning initiatives with organizational vision.• Handle sensitive or confidential matters independently, selecting appropriate courses of action.• Maintain precise records of board meetings, resolutions, and official documents.• Manage corporate records, including bylaws, articles of incorporation, and board policies.• Coordinate logistics of board meetings, including scheduling, venue arrangements, and dissemination of materials.• Attend board meetings and accurately record minutes, decisions, and actions.Office Management and Administration:• Provide comprehensive office management support to the Chairman and Managing Director's offices.• Act as the primary point of contact for all office-related matters, facilitating efficient communication and coordination.• Manage relationships with external stakeholders and clients engaging with the executive office.• Ensure timely completion of actions and circulars issued by the Chairman and Managing Director.• Serve as the Board secretary, coordinating and preparing for executive committee meetings.• Conduct interviews and assist in recruitment procedures.• Coordinate business trips and accompany the Chairman and Managing Director on international business missions.• Manage and coordinate meetings with department heads and senior management.• Maintain and organize the Chairman and Managing Director's calendar daily.• Facilitate approvals and signatures on official correspondence and internal administrative forms.Corporate and Executive Communication:• Develop and refine communications for the Chairman and Managing Director to ensure a consistent and impactful executive presence.• Coordinate media calendars and lead PR campaigns to enhance reputation management.• Create and execute Corporate Communication's strategic plan, aligning initiatives with organizational goals.

New Delhi, Delhi, India

• Collaborated with Chase India's leadership team to support their organizational goals and objectives by implementing communications and public relations initiatives for their clients. This involved creating and maintaining media lists and generating content for both internal and external communications.• Developed and executed strategic communications plans for clients to promote their key messages effectively.• Established and maintained a proactive media relations with a focus on building strong relationships with stakeholders, particularly journalists.• Managed the development and distribution of news releases to secure media coverage, arranged one-on-one interviews, organized media roundtables and relationship-building meetings. Additionally, I successfully proofread and placed authored articles in leading mainstream, financial, and regional newspapers and facilitated speaking opportunities for clients at sector-specific events and through media-driven partnerships.• Devised Media Relations-led communication action plans and nurtured client recognition among sector-specific journalists, editors, and guest relations teams. This recognition led to organic requests for panel discussions and shows where my clients could participate as authoritative industry thought leaders.• Identified and developed compelling stories and content to bolster the external positioning and business priorities of clients, suitable for use in media and across various channels.• Oversaw the creation of communication materials, including press releases, key messages, factsheets, and briefing materials.• Provided strategic counsel to clients and their leadership regarding PR opportunities. Evaluated integrated strategic communication plans to enhance the client's brand identity and expand awareness of their initiatives and priorities.

New Delhi Area, India

In my role at the Office of Ravindra Kishore Sinha, Member of Parliament, Rajya Sabha, I was responsible for developing and executing a comprehensive, dynamic, and aggressive long-term media relations program aimed at enhancing the reputation of Hon'ble MP Sh. Ravindra Kishore Sinha as a national "People's Leader." Reporting directly to the Hon'ble MP and his Chief of Staff, I ensured the effectiveness, specificity, credibility, and impact of all communications related to the initiatives he championed. During the Bihar Election 2020, I led and executed the strategic priorities of the Hon'ble MP, with the following responsibilities:Highlights: • Led the media relations team and formulated the media relations strategy.• Initiated, managed, and cultivated relationships with national editors and regional press contacts to promote and protect the Hon'ble MP's reputation, addressing media inquiries and monitoring coverage.• Organized media events and promotional activities for reputation and policy-building programs, including forums, roundtable meetings, and stakeholder engagement.• Collaborated across the organization to ensure consistent and effective communication and messaging, including the conception, development, and pitching of stories to key publications.• Served as the primary point of contact for all media in critical news communications, including crisis management. Coordinated follow-ups with various government ministers based on the Hon'ble MP's requests or letters addressing constituency and policy matters.• Designed, implemented, and managed press programs to support the Hon'ble MP's parliamentary and political interventions, identifying thought leadership opportunities, managing interviews, and coordinating with stakeholders, government agencies, and journalists.• Cultivated strong relationships with internal stakeholders to maintain a cohesive stream of media content aligned with the MP's political strategy.

New Delhi Area, India

Worked as the Head of Press at Hon’ble MP office, I worked closely with the Hon'ble MP and the Public Affairs / Campaign Teams to lead the National Political Communication Office of the Hon'ble Member of Parliament. It was my responsibility to ensure that the MP's communications are effective, targeted, credible and deliver impact for each initiative he drives. I independently led and implemented the Hon'ble MP's strategic priorities for Lok Sabha Election 2019.Highlights: • #Image Guru : Re-positioned the Hon’ble MP’s reputation from a Businessman MP in 2016 to as a National “Change Leader” & Activist MP when we parted way in 2019.• #MediaRelations: I proactively initiated, cultivated and maintained relationships with National editors, beat reporters – technology, Political, Legal, Gender, Defence etc and producers at Tier 1 TV and print media outlets and regularly pitched stories and organised Exclusive One on One Interviews for Campaign Initiatives and Political Campaigns across the Tier 1 media publication and Electronic Channels.• #Interviews & #OpinionArticle Placements: Responsible for placement of his Opinion articles across the Tier 1 media publication – National English Daily , Financial Dailies and Regional Dailies and their respective digital arm.• #CrisisCommunication: Acted as the Official Spokesperson /Official point of contact for all media queries and crisis communications –both political and business. Managed his Media Calendar independently for his office in Delhi.• #Leadership & Change maker positioning: Engaged, sought out or created opportunities to in Various Large Format Thought Leadership and Media Events for Hon’ble MP’s to speak as Keynote Speaker / Guest of Honour / Chief Guest and participate in Key Panel discussions along with influential political figures and policymakers. Eg: India Today South Conclave, India Today Leadership Summit , Times Now Karnataka Now , ORF CyFy etc.

Noida Area, India

• Headed the Marketing Communication team at KW Group, formulating a communications strategy with well-defined objectives for the organization. Ensured the timely execution of the plan, delivering results aligned with top management and GM - Sales and Marketing expectations.• Served as a strategic communications advisor to the Managing Director (MD) of KW Group.• Successfully conceived and executed diverse campaigns that significantly boosted media exposure and enhanced KW Group's reputation as the most trusted builder in Ghaziabad. These efforts translated into increased sales, enabling the achievement of revenue goals.• Managed the media department, fostering strong relationships with senior beat journalists and editors, overseeing media buying and planning initiatives, and ensuring advertisements were released in accordance with the agreed media plan and budget.• Analyzed market conditions and spearheaded new lead generation campaigns, along with a thorough examination of competitor data.• Supervised and proofread marketing materials, press releases, and advertisements intended for external brand promotion.• Regularly evaluated performance against established goals, offering proactive recommendations based on these analyses. Prepared marketing presentations and delivered them to the Head of Sales and top management during the AGM Meets.• Directed the development and execution of marketing communication initiatives, encompassing project launches, trade body partnerships, tradeshows, campaigns, social media presence, website management, public relations, internal communication, and corporate events.• Managed complex contract negotiations and complete vendor relationships as necessary.

New Delhi Area, India

Led strategic oversight of client accounts, providing proactive counsel on emerging issues and external factors. Played a pivotal role in strategic planning meetings with clients, delivering valuable insights.Assumed personal responsibility for understanding and aligning with the Marketing plan, ensuring adherence to budgetary guidelines, and empowering decision-making in rate negotiations.Managed day-to-day client operations, including research, planning, implementation, and evaluation of communication strategies. Maintained meticulous attention to budgets, resources, deadlines, and comprehensive client records.Ensured prompt and systematic handling of all business inquiries, collaborating with operational departments as necessary to deliver flawless and memorable events.Developed tailored launch PR plans for new initiatives and projects, ensuring effective communication strategies.Cultivated strong relationships internally and externally, establishing connections with media and key stakeholders to create unique opportunities for clients. Acted as the exclusive interface between the client and the operations team during crises.Took charge of contract signing and negotiation of payment terms on behalf of Fahrenheit Events. Authored press releases, launch plans, and other press materials.Actively participated in marketing strategies and assumed responsibility for agreed-upon projects. Contributed to New Business Development (NBD) for PR in the Delhi/NCR region.Provided leadership and mentorship to a team of four managers.

New Delhi Area, India

Based at the New Delhi branch of Hanmer MSL, collaborated with the senior management team to formulate and execute strategic media relations plans aimed at enhancing the visibility of Hanmer MSL's clients across India and supporting the efforts of branch offices.Developed and executed comprehensive media relations strategies, including the identification of key media outlets, creation of materials, and messaging to significantly elevate the public profile of Hanmer MSL's clients.Initiated innovative campaign-focused media strategies and tactics, collaborating with colleagues from the New Delhi team and other offices, ensuring maximum impact for Hanmer MSL's client's media outreach programs.Directed and managed the implementation of Hanmer MSL's overall media strategy for the New Delhi office, encompassing campaign-related media, PR for existing clients, and other relevant projects, including event management, industry stories, press releases, photo-shoots, by-lined articles, and interviews.Proactively identified opportunities for media engagement and participation for Hanmer MSL's clients. Served as the primary contact for all media inquiries, coordinating with colleagues to provide information and facilitate interviews for an efficient and appropriate response.Assumed responsibility for all media relations activities and crisis management in the absence of respective Team Heads, establishing strong relationships with target media outlets.Managed media outreach and crisis management for clients including Bharti Airtel Ltd, Fortis Healthcare Ltd, Himalaya Healthcare Ltd, HCL Infosystem Ltd., CRY, AEPC, and others.Undertook additional responsibilities as reasonably required.

New Delhi Area, India

In my role under the Chief Account Director at Lexicon PR, I led the day-to-day operations of the media department, overseeing all aspects of media interactions. This included managing external communications from the client, crafting and editing press releases, tip sheets, and email communications.I took charge of the comprehensive Event Management process for our clients, starting from understanding their brief, hiring professional event management services, obtaining cost estimates from various vendors, overseeing creative development, and ensuring the setup met the client's high standards.I played a crucial role in media space procurement, handling both print and electronic outlets, including radio stations, to align with clients' needs.My responsibilities extended to identifying and providing visual content in response to daily media requests. Additionally, I implemented strategic tactics outlined in the long-term public relations plan, contributing to enhancing and promoting the client's reputation and visibility.In alignment with the CEO and COO's strategic direction, I played a pivotal role in managing media contacts during client crises or major news events. This involved close collaboration with the client servicing team and communications staff to coordinate outreach and story development.A significant part of my role was building networks with national media outlets, both print and electronic, fostering meaningful and reliable relationships. I also took charge of providing media training and counseling for management teams addressing various issues.

New Delhi Area, India

• Managing Retail and Real Estate Business Operations.• Offering strategic and effective guidance for maintaining and enhancing the reputation of all serviced clients.• Regular collaboration with the marketing and Corporate Communication departments for image-building initiatives.• Cultivating strong partnerships with clients to ensure positive client relations.• Providing and managing Media and Brand Solutions for clients in the specified category.• Overseeing key accounts within the category for consistent advertising solutions.• Increasing client media spends and market share through partnerships with The Times Group publications.• Strengthening relationships with existing clients by understanding their media needs and proposing suitable solutions.• Introducing creative and innovative media solutions to meet client objectives.• Identifying and pursuing new business opportunities, including up-selling and cross-selling products within the category.• Building a comprehensive database of client media spends for reference and analysis.

New Delhi Area, India

In a leadership capacity, I provided guidance and mentorship to my team members, overseeing their professional development.I directed the team in formulating strategic PR plans for the clients they managed.Managed the planning and execution of comprehensive 360 Stewardship PR programs for clients, ensuring maximum impact on influencers.Cultivated and maintained strong relationships with the media to identify and leverage opportunities for clients.Fostered partner relationships with clients, ensuring a high level of satisfaction and collaboration.Led Crisis Management efforts concerning media relations, ensuring effective handling during challenging situations.Devised strategic initiatives beyond traditional media channels for diverse clients.Successfully handled retainer clients, including EXL Service & Lease Plan India, providing independent account servicing across India with support from branch offices.Developed and implemented nationwide account strategies and event planning.Managed routine media relations and media management activities.Acted as a liaison between spokespeople, clients, and the media.Drafted and localized press releases, press kit content, including bios, company profiles, and briefing/debriefing documents.

New Delhi Area, India

• Managed comprehensive media services, including the organization of press conferences, press meets, events, media interviews, and the dissemination of press releases.• Built and nurtured strong media relationships, providing regular updates and movements to enhance media bridge building.• Executed effective media placements through strategic lobbying efforts.• Implemented crisis management strategies to address unforeseen challenges.• Key Clients/Assignments Handled:- Diageo India Ltd (All brands)- DaimlerChrysler - Mercedes Benz- Fiat Motors- Godrej (All brands)- Marico (All brands)- Emami (All Brands)- Bombay Dyeing (Only bed and bath collections)- Pidilite (Only Construction and Chemical division)- Epson Computers- clickjobs.com- Femina- Sony BMG- Hindustan Times Luxury Summit- Hindustan Times Leadership Summit- Catridge World- Arvind Mills- Lattice Bridge- Regus Group- Bhushan Steel- QVC Realty and other project clients.• Retainer Clients Handled:- Sa-Re-Ga-Ma India Ltd (Saregama India Ltd)• Served as the primary contact for Sa-Re-Ga-Ma India Ltd, overseeing independent account servicing.• Developed and implemented nationwide account strategies, including the planning and execution of events.• Coordinated with vendors for the organization of events, music launches, and press conferences.

New Delhi Area, India

Researching ,generating and coordinating the Audiences for programmes aired on NDTV India and NDTV 24x7 like Dr.Prannoy Roy’s India Questions and Election Special, Barkha Dutt’s We the People ,Vikram Chandra’s Big Fight, Humlog anchored by Pankaj Pachouri etc.Worked for the Vidhan Sabha Elections for NDTV.Worked with the production team managing audiences based programmes, continuously working under pressure to air the programmes live across the country.

Executive Post Graduate Program, Public Policy Management

Activities and Societies: Specialized in: -Introduction to Public Policy and Analysis -Economics for Public Policy Making I -Quantitative.

Bachelor Of Arts - Ba, English Language And Literature, General

High School, Business/Commerce, General