Pradipta Mukherjee

Pradipta Mukherjee Email and Phone Number

Associate Director - Flipkart @ Flipkart
bengaluru, karnataka, india
Pradipta Mukherjee's Location
Bengaluru, Karnataka, India, India
Pradipta Mukherjee's Contact Details

Pradipta Mukherjee work email

Pradipta Mukherjee personal email

n/a
About Pradipta Mukherjee

I am a sales, strategy, and business development professional with valuable experience in B2B and B2C E-commerce. I am well-versed with both sides of the business - Commercial Strategy/Planning as well as Front-end Sales & Business Development.I am always data & consumer-driven, curious to learn more, and have a positive attitude to new challenges at work. I thrive in an environment where there is constant knowledge sharing and ownership of work.

Pradipta Mukherjee's Current Company Details
Flipkart

Flipkart

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Associate Director - Flipkart
bengaluru, karnataka, india
Website:
flipkart.com
Employees:
27923
Pradipta Mukherjee Work Experience Details
  • Flipkart
    Associate Director
    Flipkart Mar 2024 - Present
    Bengaluru, Karnataka, India
    Responsible for end-to-end growth and supply development of Home & Furniture BU for Flipkart. • Topline and Bottom-line Growth• Develop and build a team that will deliver sustainable business with special emphasis upon the below-mentioned input matrices.Vendor Management• Develop deep and long-standing relationships with the vendors - to drive relationships from the strategic to the tactical level• Own seller & selection onboarding• Own the terms of business… Show more Responsible for end-to-end growth and supply development of Home & Furniture BU for Flipkart. • Topline and Bottom-line Growth• Develop and build a team that will deliver sustainable business with special emphasis upon the below-mentioned input matrices.Vendor Management• Develop deep and long-standing relationships with the vendors - to drive relationships from the strategic to the tactical level• Own seller & selection onboarding• Own the terms of business with the vendor - products, returns, ordering, etc.• Ensure a high share of mind from the vendor. Build deep ties.• Make vendors partners in driving disruptive changes for the category• Develop and manage a fulfillment strategy with the vendors to ensure the best selection and optimal cost and service.Market Understanding• Develop a thorough knowledge of the market - short-term and long-term trends• Have an in-depth knowledge of competition and vendors and the ability to influence the market• Develop and implement industry best practices.Selection and Offers• Work with teams to get the best possible selection & sellers onboarded.• Own cost improvement and overall portfolio management• Manage in-store promotions along with brands - make brands partners in customer communication• Make Flipkart the “destination of choice” for customers through the largest and the greatest assortment of products on offer• Drive portfolio management for best offers and discounts for the customersBusiness strategy• Know the market: Stay on top of trends in an ever-changing landscape, find opportunities, and prioritize based on size, internal capabilities, etc.• Know the competition: Understand online and offline players. Ensure Flipkart selection stays well ahead of competition• Know the customer: Deeply understand customer behavior, develop new customer insights• Influence the leadership: Convert strategies into action by liaising with cross-functional leadership and driving the changes required Show less
  • Flipkart
    Senior Manager 2
    Flipkart Apr 2022 - Feb 2024
    Bengaluru, Karnataka, India
    HomeImprovement Tool - Buy Head (PnL)
  • Flipkart
    Senior Manager 1
    Flipkart Jul 2020 - Mar 2022
    Bengaluru, Karnataka, India
    HomeImprovement Tool - Cluster Manager
  • Flipkart
    Manager
    Flipkart May 2019 - Oct 2020
    India
    Household Business- Key Account Manager
  • Indiamart Intermesh Limited
    Senior Consultant-Digital Strategy | Brand Alliance
    Indiamart Intermesh Limited Apr 2018 - May 2019
    India
    Was responsible for promoting digital performance solutions to all leading brands in the country.- Managing a team who are Responsible for new Business Acquisition and Key Account Management for the entire South and East India region. Responsible for managing over 150 corporate accounts in line with the sales cycle from engagement to closure.- Engaging with CXOs and understanding their current business needs to identify gaps and suggest corrective measures in their current… Show more Was responsible for promoting digital performance solutions to all leading brands in the country.- Managing a team who are Responsible for new Business Acquisition and Key Account Management for the entire South and East India region. Responsible for managing over 150 corporate accounts in line with the sales cycle from engagement to closure.- Engaging with CXOs and understanding their current business needs to identify gaps and suggest corrective measures in their current digital strategy.- Establishing a relationship with the decision-makers to formulate a scope of work, define project timelines, share relevant data points- all in line with the client's long-term business goals.- Ensuring client satisfaction at all levels and providing inputs that will help enhance return on investment for our new found clients.- Recommend new strategies that would enhance corporates reshape their digital marketing effort. - Maximizing sales revenue by up-selling incremental solutions during the lifetime of a client.- Assisting the business teams with new market insights, growth strategies, and competitor benchmarking.- Tracking online consumer behavior with in-depth analysis to identify competitive industry trends for target companies. Show less
  • Hungerbox
    Enterprise Sales And Key Account Manager.
    Hungerbox Apr 2015 - Apr 2018
    India
    Building a market position for the company by locating, developing, defining, negotiating, and closing business relationships. Try and aim to maximize profits through developing sales strategies that match customer requirements and promoting products and services.Handle Pan-India sales team (Metro Cities)Revenue Generation Team LeadMarketing Overview:Budgeted and scheduled marketing expenses for the year and analyze variancesEvaluated channels of communication for each… Show more Building a market position for the company by locating, developing, defining, negotiating, and closing business relationships. Try and aim to maximize profits through developing sales strategies that match customer requirements and promoting products and services.Handle Pan-India sales team (Metro Cities)Revenue Generation Team LeadMarketing Overview:Budgeted and scheduled marketing expenses for the year and analyze variancesEvaluated channels of communication for each product and activated the optimum oneEnsured all communication and promotions were in line with product positioningCoordinated with agencies and vendors to develop the necessary creative’s for each activityGathered consumer insights through online and offline channelsAddressed consumer grievancesWorked on remarketing and customer retentionCoordinated online PR through social media pagesIncreased brand awareness and spot sales through food and lifestyle eventsClients Acquired: Genpact, TechMahindra, Concentrix, Tata Consultancy Services, British Telecom, Pramata Software and much more. Show less
  • Ambujaneotia
    Internship
    Ambujaneotia Apr 2015 - Jun 2015
    Kolkata Area, India
    A Detailed Study on mall positioning for the success of any mall with special focus on retention and enhancement of footfalls at CityCenter Saltlake Kolkata” Outcomes:22% footfall enhancement, Retention rate 16% and New Brands acquired for the mall:5.
  • Child In Need Institute (Cini)
    Management Trainee
    Child In Need Institute (Cini) Dec 2014 - Jan 2015
    Kolkata Area, India
    Child In Need Institute (CINI) 21stDecember, 2014 to 8th January 2015Socially Useful and Productive Activities (SUPA) Project Outcomes: 97 profile summaries registered, organised December Marathon for the underprivileged in association with Kolkata Police.
  • Reliance
    Summer Internship
    Reliance Dec 2012 - Jan 2013
    Kolkata Area, India
    Strategizing an integrated and systemic model on market launch of lubricants in metropolitan area” Outcomes: Prominent retail shelf space positioning, concept of taxi cab and truck ads introduced and visited 26 petrol pumps to understand various motivational factors.

Pradipta Mukherjee Skills

Leadership Team Building Powerpoint Social Media Public Speaking Verbal And Written Communication Skills C Sales Data Analysis Business Development Market Research Business Analysis English Negotiation Competitive Analysis Team Management Team Leadership Digital Marketing Advertising Customer Relationship Management Strategic Planning Strategy Multitasking Ability Sales Management Detailed Oriented Html Microsoft Office Microsoft Word Entrepreneurship Microsoft Excel Marketing Willingness To Learn Time Management Training Customer Service C++ Financial Analysis Social Media Marketing Excellent People Skill Business Strategy Management Ms Office Teamwork Project Management Public Relations Research Marketing Strategy Analysis Strong Problem Solving

Frequently Asked Questions about Pradipta Mukherjee

What company does Pradipta Mukherjee work for?

Pradipta Mukherjee works for Flipkart

What is Pradipta Mukherjee's role at the current company?

Pradipta Mukherjee's current role is Associate Director - Flipkart.

What is Pradipta Mukherjee's email address?

Pradipta Mukherjee's email address is pr****@****art.com

What skills is Pradipta Mukherjee known for?

Pradipta Mukherjee has skills like Leadership, Team Building, Powerpoint, Social Media, Public Speaking, Verbal And Written Communication Skills, C, Sales, Data Analysis, Business Development, Market Research, Business Analysis.

Who are Pradipta Mukherjee's colleagues?

Pradipta Mukherjee's colleagues are Shivam Rao, Hd Boy, Sakshi Bhatia, Ar Rama, Prabin Pradhan, Jitu Behera, Asit Swain.

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