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Pradnya Joshi is a Market Research Manager / Consumer Insights Manager.
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Senior Manager, Consumer Insights - Customized Research (Quantitative Research)Nielsen May 2015 - Sep 2015New Delhi Area, IndiaServiced two key clients -‘Tata Docomo’ (GSM brand from Tata Tele services, India and NTT DOCOMO, Japan) and ‘Videocon Telecom’; led a team of three researchers • Provided key insights to various stakeholders by delivering timely results for the Brand track study. -
Freelance Market Research ProfessionalNielsen, Ipsos & Coral Research Pvt Ltd. Jun 2010 - Mar 2012New Delhi Area, India• Consultant/Senior Project Director at Nielsen and Ipsos - assisted teams on various projects for their key clients.• Worked on 3 qualitative research projects (packaging and communication) for Coral Research.Key Result:- Broadened understanding of qualitative research including study designs, research guides, conducting In- depth Interviews (DI’s) and Group Discussions (GD’s) and creating presentations.
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Senior Project DirectorKantar Tns Indian Ocean Sep 2009 - Apr 2010Led team of 3 with yearly target of approximately $350K• Serviced key client, Reckitt Benckiser and developed new client relations in order to generate new business.• Provided actionable insights to various stakeholders to assist with short- and long-term planning. • Identified new areas where TNS could help existing clients to resolve business challenges.• Trained, mentored and coached team to improve performance and achieve team goals.Key Results:- Managed multiple studies with different approaches simultaneously.- Developed new business and managed research requirements for existing clients by gaining understanding of different product categories and research requirements in order to deliver key insights to the client. -
Manager, Client Solutions - Customized Research (Quantitative Research)The Nielsen Company Dec 2004 - Aug 2009New Delhi Area, IndiaLed team of 2 with yearly target of $150k• Worked on some of the global consumer brand across different industries.• Assisted clients by designing and implementing effective market research studies.• Developed business and acquired new clients.• Trained and Motivated team members to achieve targets and set quality standards.Key Results:- Added new clients to regular client list and ensured 100% retention of clients .- Won “Art Award’ with in three months of joining for completing a ‘Brand Health study’ for Honda Motor Cycles & Scooters. - Won an award for Independently developing a new account (Yamaha Motors India Sales Pvt Ltd )and generating highest revenue (approximately $50000) from this new client.- Completed research projects with more than 30,000 respondents, within record time frame of 45 days . -
Assistant Manager Sales & MarketingThe Bombay Dyeing & Manufacturing Company Ltd Dec 2003 - Jun 2004Mumbai Area, IndiaOne of the oldest conglomerates of corporate India owned by The Wadia Group • Assisted in developing long range plan for Real Estate division.• Accountable for “marketing initiatives” for new commercial property development “Centrium”.• Worked with creative and Market research agencies to develop plans for the upcoming property.• Developed sales channels with business intermediaries (financial institutes and property brokers).• Developed formats for legal documents in co-ordination with legal department and consultants. Key Results:- Monetized existing land by introducing innovative land usage ideas.- Exceeded targets in terms of net revenue/sq foot for leasing and outright sale of properties for Bombay Dyeing
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Assistant Manager MarketingThe Forbes Gokak Jun 2002 - Dec 2003
Pradnya Joshi Skills
Pradnya Joshi Education Details
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Prin. L N Welingkar Institute Of ManagementMarketing Management
Frequently Asked Questions about Pradnya Joshi
What is Pradnya Joshi's role at the current company?
Pradnya Joshi's current role is Market Research Manager / Consumer Insights Manager.
What is Pradnya Joshi's email address?
Pradnya Joshi's email address is pr****@****ail.com
What schools did Pradnya Joshi attend?
Pradnya Joshi attended Prin. L N Welingkar Institute Of Management.
What skills is Pradnya Joshi known for?
Pradnya Joshi has skills like Primary Research, Customer Insight, Marketing Research, Quantitative Research, Consumer Behaviour, Market Research.
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Pradnya Joshi
Data Analyst At Tiaa,Application Used :-Datastage,Mdm, Git , Autosys, Winscp, Jenkins, Tableau Language Expertise Sql, PythonPune -
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3yahoo.com, jombay.com, one2n.in
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