Pradnya Joshi

Pradnya Joshi Email and Phone Number

Market Research Manager / Consumer Insights Manager
Pradnya Joshi's Location
Gurgaon, Haryana, India, India
Pradnya Joshi's Contact Details

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About Pradnya Joshi

Pradnya Joshi is a Market Research Manager / Consumer Insights Manager.

Pradnya Joshi's Current Company Details

Market Research Manager / Consumer Insights Manager
Pradnya Joshi Work Experience Details
  • Nielsen
    Senior Manager, Consumer Insights - Customized Research (Quantitative Research)
    Nielsen May 2015 - Sep 2015
    New Delhi Area, India
    Serviced two key clients -‘Tata Docomo’ (GSM brand from Tata Tele services, India and NTT DOCOMO, Japan) and ‘Videocon Telecom’; led a team of three researchers • Provided key insights to various stakeholders by delivering timely results for the Brand track study.
  • Nielsen, Ipsos  & Coral Research Pvt Ltd.
    Freelance Market Research Professional
    Nielsen, Ipsos & Coral Research Pvt Ltd. Jun 2010 - Mar 2012
    New Delhi Area, India
    • Consultant/Senior Project Director at Nielsen and Ipsos - assisted teams on various projects for their key clients.• Worked on 3 qualitative research projects (packaging and communication) for Coral Research.Key Result:- Broadened understanding of qualitative research including study designs, research guides, conducting In- depth Interviews (DI’s) and Group Discussions (GD’s) and creating presentations.
  • Kantar Tns Indian Ocean
    Senior Project Director
    Kantar Tns Indian Ocean Sep 2009 - Apr 2010
    Led team of 3 with yearly target of approximately $350K• Serviced key client, Reckitt Benckiser and developed new client relations in order to generate new business.• Provided actionable insights to various stakeholders to assist with short- and long-term planning. • Identified new areas where TNS could help existing clients to resolve business challenges.• Trained, mentored and coached team to improve performance and achieve team goals.Key Results:- Managed multiple studies with different approaches simultaneously.- Developed new business and managed research requirements for existing clients by gaining understanding of different product categories and research requirements in order to deliver key insights to the client.
  • The Nielsen Company
    Manager, Client Solutions - Customized Research (Quantitative Research)
    The Nielsen Company Dec 2004 - Aug 2009
    New Delhi Area, India
    Led team of 2 with yearly target of $150k• Worked on some of the global consumer brand across different industries.• Assisted clients by designing and implementing effective market research studies.• Developed business and acquired new clients.• Trained and Motivated team members to achieve targets and set quality standards.Key Results:- Added new clients to regular client list and ensured 100% retention of clients .- Won “Art Award’ with in three months of joining for completing a ‘Brand Health study’ for Honda Motor Cycles & Scooters. - Won an award for Independently developing a new account (Yamaha Motors India Sales Pvt Ltd )and generating highest revenue (approximately $50000) from this new client.- Completed research projects with more than 30,000 respondents, within record time frame of 45 days .
  • The Bombay Dyeing & Manufacturing Company Ltd
    Assistant Manager Sales & Marketing
    The Bombay Dyeing & Manufacturing Company Ltd Dec 2003 - Jun 2004
    Mumbai Area, India
    One of the oldest conglomerates of corporate India owned by The Wadia Group • Assisted in developing long range plan for Real Estate division.• Accountable for “marketing initiatives” for new commercial property development “Centrium”.• Worked with creative and Market research agencies to develop plans for the upcoming property.• Developed sales channels with business intermediaries (financial institutes and property brokers).• Developed formats for legal documents in co-ordination with legal department and consultants. Key Results:- Monetized existing land by introducing innovative land usage ideas.- Exceeded targets in terms of net revenue/sq foot for leasing and outright sale of properties for Bombay Dyeing
  • The Forbes Gokak
    Assistant Manager Marketing
    The Forbes Gokak Jun 2002 - Dec 2003

Pradnya Joshi Skills

Primary Research Customer Insight Marketing Research Quantitative Research Consumer Behaviour Market Research

Pradnya Joshi Education Details

  • Prin. L N Welingkar Institute Of Management
    Prin. L N Welingkar Institute Of Management
    Marketing Management

Frequently Asked Questions about Pradnya Joshi

What is Pradnya Joshi's role at the current company?

Pradnya Joshi's current role is Market Research Manager / Consumer Insights Manager.

What is Pradnya Joshi's email address?

Pradnya Joshi's email address is pr****@****ail.com

What schools did Pradnya Joshi attend?

Pradnya Joshi attended Prin. L N Welingkar Institute Of Management.

What skills is Pradnya Joshi known for?

Pradnya Joshi has skills like Primary Research, Customer Insight, Marketing Research, Quantitative Research, Consumer Behaviour, Market Research.

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