Responsible for brand promotion, demand generation, loyalty programs, marketing operations & communications. Event mgmt. Tie-ups with external agencies / associations for lead generation & brand visibility ( FIA / NEA / GIA etc.).Support all B2B sales engines.Organize various hosted events under the umbrella of “Do Big Moments” which is primarily an engagement program where sales team gets an opportunity to interact with customers informally Conduct “Do Big Forums” by involving an… Show more Responsible for brand promotion, demand generation, loyalty programs, marketing operations & communications. Event mgmt. Tie-ups with external agencies / associations for lead generation & brand visibility ( FIA / NEA / GIA etc.).Support all B2B sales engines.Organize various hosted events under the umbrella of “Do Big Moments” which is primarily an engagement program where sales team gets an opportunity to interact with customers informally Conduct “Do Big Forums” by involving an external agency/channel partners for response management where intent is to acquire new logos.Other forms of event revolves around channel motivation & employee engagements (both outbound & inbound in nature).Drive combing activity through agency at connected buildings across DNCRData enrichment project & search engine tie-ups for Lead generationRegularly refresh in-office , channel partner & connected building brandings for recall / top of mind both for internal & external customersCreated WhatsApp group with all the regional employees & channel partners for sharing product updates / dashboards & other relevant information’sRegional facebook page for updates on post event images , regional R&R & best practices Design, implement & manage monthly incentive schemes for sales team & CPsBrand management by implementation and execution of ATL and BTL activities for various product and customer segments.Managing a marketing team that is responsible for lead generation, new acquisition, up-sell/cross-sell through tele-engine and product promotion.Campaign planning, designing creative and competition analysisEnd to end vendor managementDevelopment and building repository of customer testimonies which can be aired and viewed at appropriate events and social networking platforms & groupsOrganize innovative road shows (Live Demo / experience Zone) in commercial buildings for promoting non-retail & residential societies for retail biz. Show less

Capability Building ( New Partner Addition & Onboarding ) to ensure Regional target is achieved.Capacity Building (Sales Executive Appointment,Training & Certification).Responsible for Promotional Activities & Schemes in the RegionOverall Health of the Channel PartnersBusiness Plan with Channel Partners .Managing Commissions of the Channel Partners

Capability Building ( New Partner Addition & Onboarding ) to ensure Regional target is achieved.Capacity Building (Sales Executive Appointment,Training & Certification).Responsible for Promotional Activities & Schemes in the RegionOverall Health of the Channel PartnersBusiness Plan with Channel Partners .Managing Channel Commissions

Overall Responsibility Of Regional Channel Sales & Development For Entire Range Of HP Enterprise ProductAchieving Regional Sales Targets Qtr on QtrManaging Channel ConflictsPromotions Activities & Conducting EventsChannel Communication & PricingJoint Calls with Channel ExecutivesCredit Management & ControlOrder Execution & Delivery