Prasanth Pillai Email & Phone Number

Dubai, United Arab Emirates

 Responsible for strategy, sales, marketing, buying and inventory management for Portfolio of brands, Chanel,Lancome , LaPrairie, Versace, Hugo Boss, Gucci, Dolce& Gabbaba, Lacoste, Moschino, Burberry, Escada, Narisico Rodriguez, Elie Saab, Creed Working closely with Brand Principals, Distributors, and store teams to achieve sales goals, ideal inventory mix and key marketing objectives. Monitored market trends and competition activities Prepared feasibility studies for new brands. Gathered market information, trade and end user feedback for improvement Monitor daily sales reports of all outlets by brand.  Forecast appropriate shipment requirements by account on a monthly basis to ensure an effective supply of goods. Prepare monthly business review by brand to improve analyze and evaluate the sales results. Evaluated area demographics to ascertain potential for business success Analyze and evaluate financial reports to determine brands performance by door, category and reference and formulate future buying decisions, following 80/20 retail principles.  Negotiate with internal departments and suppliers/principals on product assortment, margins, store openings, service level agreements, staffing and promotional activities to meet brand objectives. Conduct / arrange product knowledge training for sales staff with principals  Monitor and compile market and competitor information such as product ranges, pricing, promotional offers and discounts on relevant brand portfolio. Influence selection of new products for development by providing market intelligence to the principals on competitor launches and constantly exploring potential product additions to build a dynamic brand portfolio.

Dubai

 Prepares Purchase & Sales budgets based on inputs from Division Managers as well as on marketing plan from Brand Managers. Responsible for planning of “Open To Buy” for all fragrance & cosmetics brands. Profiled new products against existing products and prepares the purchase order after taking into account marketing risks accordingly. Coordinates with Logistics regarding the clearance, stocking and supply of stocks to the Stores Proposed brands for discontinuation due to performing below the minimum expected threshold, and strategic observations Prepared Gross Profit reports for review by the Category Manager to make informed decisions regarding brand status or to negotiate for additional discounts. Proposed range /brand assortment for 3axis brands. Compiles and analyses reports for the Category Manager/, Division Managers and Brand Managers to decide on the shelf space and location for the respective brands inside the retail stores. Profiled new retail stores to decide on the amount of stocks to be placed in that particular store to improve store profitability and enable stock movement. Prepared ‘ideal/model stock’ scenario for retail outlets based updated sales trend. Reviewing and monitoring replenishment output with respect to the available OTB and adjusting the min max values accordingly. Responsible for preparation of various Sales/Stock, Purchases as well as Aging reports. Compiles and analyses reports for the Brand Managers to take promotional decisions for stock liquidation/transfer and place special orders where necessary. Publishing pre-promotional and post-promotional facts in the form of qualitative reporting.

Dubai

• Excellent brand analysis knowledge on 3axis brands like Chanel, Dior, Estee Lauder, Clinique, Sensai, Crème De Lamer, Bobbi Brown, P&G prestige brands and major Niche brands Tom Ford, Creed, Designer Shaik..etc as well as commercial brands like , Ralph Lauren, Cacharel, Giorgio Armani, Viktor & Rolf..etc• Prepare, analyze and evaluate sales reports to highlight brands’ performance by door, category and reference.• Develop and maintain a reliable sales data base for future buying decisions.• Manage stock levels and make key decisions about stock control; administer stock levels at brand - reference level and take corrective actions such as placing orders / arranging transfers in order to achieve the planned sales• Initiate the analysis of aging of stock, and implement agreed upon methods for clearing unwanted stock.• Maintain and manage replenishment techniques at item location level for brands under the assigned portfolio. Reviewing and updating the replenishment min max values based on the sales trend, customer expectations, store input and any other elements influencing the trend. • Managing new launches to get maximum returns. Actions like stock and sales monitoring, reordering, transfers etc.• Analyze sales figures and forecast future sales volumes to maximize profits;• Compile brand performance (Stock and Sales) to concerned parties. • Monitoring progress against a set of benchmarks and metrics.• Use information technology to record sales figures, for data analysis and forward planning .• Updating colleagues on business performance, new initiatives and other pertinent issues