Vice President Marketing
Current
Apr 2024 - Present
AeroLeads people directory · profile
Prashant Deshmukh Email & Phone Number
Vice President - Marketing (AreoVeda & Biobank) at LifeCell | Ex-Anveya | Ex-Superbottoms | Ex-FirstCry
at
LifeCell International Pvt.Ltd
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✓ Verified July 2026
2 data sources
Profile completeness 71%
Current company
Role
Vice President - Marketing (AreoVeda & Biobank) at LifeCell | Ex-Anveya | Ex-Superbottoms | Ex-FirstCry
Location
Pune, Maharashtra, India
Company size
Who is Prashant Deshmukh? Overview
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Quick answer
Prashant Deshmukh is listed as Vice President - Marketing (AreoVeda & Biobank) at LifeCell | Ex-Anveya | Ex-Superbottoms | Ex-FirstCry at LifeCell International Pvt.Ltd, a with 1354 employees, based in Pune, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Prashant Deshmukh.
Prashant Deshmukh previously worked as Vice President Marketing at Lifecell International Pvt.Ltd and Business Consultant at Freelance.
Company email context
Email format at LifeCell International Pvt.Ltd
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LifeCell International Pvt.Ltd
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Profile bio
About Prashant Deshmukh
Result-focused, Meticulous, & Detail-oriented Digital Marketer with 12 years of experience across both Customer Acquisition & Retention marketing channels i.e. Google Ads, Meta, Affiliate Marketing, Influencer Marketing, Email marketing, App Notifications, SMS, to name a few.• Proven track record of managing notable advertising budgets & driving significant Traffic, Brand Awareness, Revenue, ROAS, App Installs, LTV, AOV, ROAS & CAC.• Skilled in building strategic relationships with Ad Networks, Marketing Agencies & Managing In-house Teams.• Played a critical role in establishing FirstCry as a leading Baby & Kids Portal in India & UAE.• Successfully achieved a 10x ROAS for FirstCry India & Arabia & 6x ROAS for Superbottoms.• Improved the New Customer Transaction% to 75% for Superbottoms & Anveya.
Current workplace
Prashant Deshmukh's current company
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Lifecell International Pvt.Ltd
6 roles
Prashant Deshmukh work experience
A career timeline built from the work history available for this profile.
Business Consultant
Freelance
Aug 2023 - Apr 2024
Assistant Vice President
Optimising Campaigns for Maximum ROI, LTV & Customer Acquisition across Meta, Google Ads, Snapchat, Bing Ads, Google Pay & Native Ad PlatformsIdentifying & Analyzing growth opportunities across New ChannelsCollaborating with cross functional teams i.e. Product, Tech, Category, Design, & ContentPartnering with Ad Networks for Brand Awareness & driving RevenueBuilding actionable insights & allocating resources to meet the business objectives
Jan 2023 - Jul 2023
Head Of Acquisition
Overseeing Media Planning, & implementation across Meta, Google Ads, Bing Ads, SEO & Native Ad platformsBuilding strategic relationships & partner with Programmatic Media Buying Channels i.e. Criteo, Ad Networks & PublishersMonitoring Customer funnel & identifying new levers of Growth to Acquire New CustomersLeading cross functional projects with Tech, Design, Content & Category teams
May 2022 - Jan 2023
Agm Digital Marketing
Firstcry Arabia
Leading a team of 12 team members across Customer Acquisition Channels i.e. Meta, Google Ads, & Influencer Marketing & Customer Retention Channels i.e. App Notifications, Emails, SMS, & Home Page BannersCreating, & Deploying the Monthly Marketing CalendarIndepth analysis of LTV, AOV, Creatives, Landing pages & Promotion across Website & AppOverseeing the timely delivery of feature level updates (Website & App) with Product & Tech team
Oct 2019 - Apr 2022
Assistant General Manager
Developing & Executing an integrated Marketing Plan to drive App Installs, Leads, Revenue, Customer Engagement, Retention & AcquisitionWorking closely with Merchandising team to Create, & Deploy effective Ad Campaigns for boosting Category Revenue ShareEvaluating & Onboarding MMPs like Appsflyer, Digital Advertising Platforms like Smartly, Kenshoo & Marine & Digital Marketing AgenciesAnalysing the performance of Customer Personas, Cross Selling, Up selling, Creative A/B Testing, & Landing Page optimisation
Jun 2011 - Sep 2019
Team & coworkers
Colleagues at LifeCell International Pvt.Ltd
Other employees you can reach at lifecell.in. View company contacts for 1354 employees →
JS
Jagatheesh Soundrapandiyan
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
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MM
Manisha Mahato
Colleague at Lifecell International Pvt.LtdKolkata, West Bengal, India
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SM
Shital Mandlik
Colleague at Lifecell International Pvt.LtdPune, Maharashtra, India
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SM
Shivaani Mohan
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
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AC
Ashok Chhotelal
Colleague at Lifecell International Pvt.LtdBhopal, Madhya Pradesh, India
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MJ
Mala Jonvar
Colleague at Lifecell International Pvt.LtdMumbai, Maharashtra, India
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HK
Hari K
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
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DD
Deepak Deore
Colleague at Lifecell International Pvt.LtdPune, Maharashtra, India
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DR
Daniel Rai
Colleague at Lifecell International Pvt.LtdDimapur Sadar, Nagaland, India
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SG
Sravanthi Gorremuchu
Colleague at Lifecell International Pvt.LtdHyderabad, Telangana, India
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Jagatheesh Soundrapandiyan
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
View →
MM
Manisha Mahato
Colleague at Lifecell International Pvt.LtdKolkata, West Bengal, India
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SM
Shital Mandlik
Colleague at Lifecell International Pvt.LtdPune, Maharashtra, India
View →
SM
Shivaani Mohan
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
View →
AC
Ashok Chhotelal
Colleague at Lifecell International Pvt.LtdBhopal, Madhya Pradesh, India
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MJ
Mala Jonvar
Colleague at Lifecell International Pvt.LtdMumbai, Maharashtra, India
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HK
Hari K
Colleague at Lifecell International Pvt.LtdChennai, Tamil Nadu, India
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DD
Deepak Deore
Colleague at Lifecell International Pvt.LtdPune, Maharashtra, India
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DR
Daniel Rai
Colleague at Lifecell International Pvt.LtdDimapur Sadar, Nagaland, India
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SG
Sravanthi Gorremuchu
Colleague at Lifecell International Pvt.LtdHyderabad, Telangana, India
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FAQ
Frequently asked questions about Prashant Deshmukh
Quick answers generated from the profile data available on this page.
What company does Prashant Deshmukh work for?
Prashant Deshmukh works for LifeCell International Pvt.Ltd.
What is Prashant Deshmukh's role at LifeCell International Pvt.Ltd?
Prashant Deshmukh is listed as Vice President - Marketing (AreoVeda & Biobank) at LifeCell | Ex-Anveya | Ex-Superbottoms | Ex-FirstCry at LifeCell International Pvt.Ltd.
Where is Prashant Deshmukh based?
Prashant Deshmukh is based in Pune, Maharashtra, India while working with LifeCell International Pvt.Ltd.
What companies has Prashant Deshmukh worked for?
Prashant Deshmukh has worked for Lifecell International Pvt.Ltd, Freelance, Anveya Living Private Limited, Superbottoms, and Firstcry Arabia.
Who are Prashant Deshmukh's colleagues at LifeCell International Pvt.Ltd?
Prashant Deshmukh's colleagues at LifeCell International Pvt.Ltd include Jagatheesh Soundrapandiyan, Manisha Mahato, Shital Mandlik, Shivaani Mohan, and Ashok Chhotelal.
How can I contact Prashant Deshmukh?
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