I execute paid media strategies across a range of platforms, including Google, META, LinkedIn, and TikTok. My key responsibilities include:Campaign Management: Developing and implementing strategies for paid media campaigns, managing budgets to ensure monthly spend aligns with targets.Performance Optimization: Continuously measuring campaign effectiveness to improve traffic, conversions, and KPIs.Data Analysis & Reporting: Using tools like Push AdInvestor and Google Analytics to analyze data, identify trends, and provide clients with detailed performance reports, including actionable insights and recommendations.Client Engagement: Maintaining regular communication with clients, addressing queries, and providing timely advice to improve campaign performance.Campaign Development: Supporting the planning, production, and activation of new campaigns to meet client marketing objectives.PPC Optimization: Applying best practices in PPC management to optimize client accounts and ensure maximum performance.Ongoing Account Maintenance: Overseeing the efficient day-to-day management of ongoing customer accounts.Industry Awareness: Staying up-to-date with trends in the digital marketing industry by networking, researching, and reading relevant blogs and news sources.

Digital Marketing Professional with experience in SEM – Campaign Planning, Implementation, Optimization and Reporting, Google Ad Words, Yahoo/Bing- Advertising, Remarketing, Online Advertising & Search Engine Marketing.