• Strategic Thinking: Ability to develop and implement strategic digital marketing plans aligned with business goals.• SEO Expertise: Understanding of search engine optimization techniques to enhance online visibility and improve organic search rankings.• Social Media Management: Proficiency in managing and optimizing social media platforms to build brand awareness, engagement, and lead generation.• Paid Advertising: Experience in creating, managing, and optimizing paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and others.• Analytics and Data Interpretation: Skill in using analytics tools to track, analyze, and interpret data for insights, enabling data-driven decision-making.• Content Marketing: Ability to develop and oversee content strategies, ensuring the creation of compelling and relevant content across various channels.• Graphic Design: Basic graphic design skills for creating visually appealing content and assets for digital marketing campaigns.• Project Management: Organizational skills to manage multiple projects simultaneously, ensuring timely and successful execution.• Creativity: Innovative thinking to develop unique and attention-grabbing digital marketing campaigns.

• Business Development & sales of hostels across Pune.• Existing college hostel acquisitions and expansions.• Acquiring green & brown field projects in and around the potential business catchment to increase portfolio of the organization.• Affiliating & partnering with educational institutions for their hostel needs/requirements.• Establishing & maintaining relationship with institutional management bodies.

•Creating content, including text posts, video and images for use on social media.