Prem Karunakaran Email & Phone Number

Mississauga, Ontario, Ca

Grey Matter is a cutting-edge, marketing and communications firm specializing in all aspects of the integrated mix: marketing, sales, product launches, market research, events, stakeholder relations, advertising, branding, issues/crisis management and media placement.Our prestigious list of clients include Galderma, Astellas, Allergan, P&G, Unilever and several global and start up corporations looking for cost-effective yet result-oriented deliverables.In my leadership role I bring the following attributes to bear on brand strategy and execution:• Creating and executing brand plans on time, on strategy and on budget• Coaching and mentoring staff to provide added client value at all times• Leading all aspects of the marketing mix: advertising, PR, branding , events and web• Providing strategic and lateral thinking for all brand initiatives• Creating world class marketing and sales collaterals in compliance with the industry• Providing superior written, verbal and presentation skills• Managing speaker bureau budgets and accruals• Developing compelling content for various needs: press releases, blogs, articles, speeches • Working under tight deadlines and producing high quality work at the same time• Leading analytical & problem solving skills• Juggling multiple projects through highly effective organizational skills• Making sound decisions quickly and efficiently; team mentor extraordinaire• Overseeing the creative and copywriter departments of the firm• Working with senior management preparing short and long-term forecasts for the company • Providing counsel to the HR department for recruitment and training

Mississauga, Ontario, Ca

Karisma PR is a leading PR and full-service communications firm that specializes in all aspects marketing and communications. Our proven strategic communication ideologies and innovative grassroots programs deliver your story compellingly and comprehensively. Specializing in health, beauty, wellness, consumer, packaged goods as well as other industries, Karisma is your one-stop-shop for all your communications'​ needs. More importantly, Karisma is the only form to offer Performance-Based-Compensation so you are guaranteed the best return on your investment. Karisma has served many Fortune clients including Pfizer, Merck, Bayer, Heinz, Novartis, Mitsubishi, Unilever and AstraZeneca.• Plan and evaluate marketing and communications programs and projects for Fortune clients.• Develop close, productive relationships with journalists, bloggers, and product reviewers.• Manage promotional speaker programs with multiple vendors.• Build, coordinate, and direct (team) implementation of third party communications initiatives.• Serve in a lead role to develop, present and execute integrated brand strategy and brand positioning communications programs.• Manage speaker bureau budgets and accruals.• Train and provide strategic advice and direction to company executives and spokespeople for media interviews, presentations, events, and more.• Identify and drive sales opportunities and solutions by building credibility and relationship with contacts and clients.• Prepare, allocate and monitor budgets ensuring fiscal disciplines at all times.• Develop and edit high quality written materials, including media correspondence, bylines, and speaking abstracts.• Act as Lead in managing issues and crisis initiatives.• Develop and implement Thought Leadership projects based on the key issues in the Industry where client profiling is required.

New York, Ny, Us

GCI is a global, full service communications firm specializing in advertising, marketing, branding and public relations. As part of the leadership team, I:• Prepared, led, executed 200+ programs for premium Canadian brands. In my role as director for the firm, some of my key responsibilities were to:• Directed the creation and execution of media strategies and PR programs to ensure quality media coverage• Led the company's proactive and reactive position on minor to major reputational management issues• Provided leadership and direction for all brand public relations and corporate communications • Consulted with key senior global stakeholders. Identify and leverage programs and resources in key countries• Increased revenues by at least 20% per annum• Developed messaging and outreach activities for topics including but not limited to corporate social responsibility, health and wellness, corporate and personal philanthropic efforts, innovation, public policy and other areas of strategic corporate significance• Identified and drove sales opportunities and solutions by building credibility and relationship with contacts and clients• Directed the company's relationships with key top-of-line press and social media influencers

New York, Us

Director, Business Development. • spearheaded the launch of 80+ brands• directed multi-disciplinary marketing/communications programs• led and managed diverse brand teams• counseled clients on strategic and tactical plans• developed internal and external communications during mergers and acquisitions• conducted media training sessions for senior managers• prepared CEOs and VPs to improve presentation skills• worked with multi-disciplinary agencies to create integrated initiatives

Toronto, Ontario, Ca

Toronto, Ontario, Ca