Prerna Sharma Email & Phone Number

Mumbai, Mh, In

Leading Marketing strategy & execution for Future Today Inc's OTT apps on all video distribution platforms, including Connected TV (Roku, Fire TV, Samsung TV and more) and mobile apps. Future Today has over 500 AVOD channels across Entertainment, Kids & Family and Lifestyle verticals. Our flagship Kids & Family channel HappyKids is the #1 Free Kids app on Roku & Fire TV platforms in the USA, and 2 of our Movies & TV channels - Fawesome and Filmrise - consistently feature in list of top 25 AVOD Movie channels.

Mumbai Area, India

Brand Manager for Pidilite's stationery adhesive brands - Fevicol, Fevistik and Fevigum.

Mumbai Area, India

Conceptualized, planned and launched Pidilite’s first art & craft digital ecosystem with a business model which combines content, community and commerce. My key responsibilities included:a) Product management of HobbyIdeas.in website which included product roadmap design, customer acquisition planning and UI /UX improvement to optimize user experience b) Handling all digital marketing which included multi-channel campaigns spread across social media, SEM , Digital PR, SEO, Email and SMS marketingc) Content Marketing: Design of content and product promotion calendar based on trends ,user behavior and feedbackd) Definition, interpretation and continuous analysis of critical KPIs, along with action plan to meet defined target

Mumbai Area, India

Pune Area, India

Territory Sales Supervisor Stint ( Jan'13 - Jul'13):i) Led a team of 4 sales executives, and managed 11 distributors in Mumbai North regionii) Responsible for delivering sales targets and adherence to sales ops parameters. Achieved cumulative sales growth of 65%iii) Instrumental in pilot test and roll-out of sales automation project in the branch.Territory Sales In-charge Stint ( Jun'12 - Dec'12):i) Complete responsibility of primary and secondary sales of a territory in Pune areaii) Managed two distributors and achieved 34% cumulative sales growth for the periodiii) Simultaneously completed a project on distribution drive, and added 150 new outlets, increasing distribution in the cluster by 100%.

Mumbai Area, India

 Developed and enhanced the software responsible for National Stock Exchange’s IPO Market Headed and co-ordinated client interactions, frequently interacting with senior executives at National Stock Exchange Earned “TCS Gems” in Sep 2009 for outstanding performance during the training phase

Pgpm, Marketing

Activities and Societies: Head- Corporate Interactions, Illumina (Disguised Market Research Festival, MDI Gurgaon) , Core committee.

Bachelor Of Engineering (Beng), Information Technology