Preston Rodriguez Email & Phone Number

• Spearheaded the growth and development of marketing company designed to help small business clients boost website and other digital marketing in a during and post-COVID-19 environment.
• Developed five product solutions during partnerships with clients, inaugurating all on a subscription basis while utilizing new technology for businesses – boosting lead generation, sales capture, and customer retention.
• Delivered top digital performance growth for clients by overseeing ecommerce development, product merchandising, and overall experience curation.
• Evaluate overall business operations, support clients in goal setting, and provide support in implementation of development strategy.
• Provide best solution options to meet needs of client business by communicating with key decision-makers during remote and in-person meetings.

Greater San Diego Area

• Inaugurated wide-reaching transformation of company operations including uncovering cost reduction areas, restructuring employee salary and bonus terms, and overhauling all retail and manufacturing vendor relationships.
• Achieved 32 percent reduction in average costs while bolstering revenue by 33 percent as a result of corporate restructuring.
• Partnered with a total of over 30 partner stakeholders to overhaul core product offerings and drive new business by focusing on targeting new product launch campaigns around optimal customer bases, reaching over $32.
• Created strategies for all stages of project lifecycles including launch, marketing support, demand forecasting, and end-of-life replacement for hundreds of physical and digital products.

Greater San Diego Area

• Orchestrated product launch strategies and continued roadmaps across events, digital products, and physical products as CEO of startup company.
• Used Excel to track investor funding allocation, P/L, marketing, and management of internal and third-party labor, as well as Canva to develop presentations.

Greater San Diego Area

Greater San Diego Area