Steve Priscoe Email & Phone Number

Newark, New Jersey, United States

- Manage all aspects of assigned master dealer and national retail relationships throughout the United States, comprised of over 3,500 points of distribution.- Responsible for a $150 million yearly revenue target in the U.S.- National retail and master distributors include 7-Eleven, Walmart, Target, Amazon and Family Dollar.- Grow brand awareness by increasing market penetration with customer-focused approach.- Achieve assigned regional and master dealer sales targets.-… Show more - Manage all aspects of assigned master dealer and national retail relationships throughout the United States, comprised of over 3,500 points of distribution.- Responsible for a $150 million yearly revenue target in the U.S.- National retail and master distributors include 7-Eleven, Walmart, Target, Amazon and Family Dollar.- Grow brand awareness by increasing market penetration with customer-focused approach.- Achieve assigned regional and master dealer sales targets.- Review sales, churn and other KPI data with master dealer principals to grow and improve quality of business.- Strategically reassign low-producing retailers to other master dealers based on monthly sales data from retailer store registry to improve/maximize retailer productivity.- Building relationships with owners, ensuring marketing collateral is properly displayed and retail personnel are adequately trained to sell our product. - Conduct train-the-trainer sessions with master dealer staff on new promotions, products and procedures. - Identify fraudulent retailer operations and work to remedy or terminate, if needed. - Contract negotiation/management, national project implementation, business planning and forecasting for the wholesale and national retail channels. Show less

Northeast/Mid-Atlantic

Effectively managed a team of 4 district managers, 9 regional store managers and 80-90 retail sales associates within 36 locations in New Jersey, New York, Pennsylvania, and Maryland. Achieved a National Ranking of 97 out of 500+ dealers based on sales and KPI’s. Key responsibilities included:- Leveraged in-store marketing tactics to increase monthly traffic by 25%.- Cultivated relationships with key business partners to increase sales and market share.- Coordinated inventory… Show more Effectively managed a team of 4 district managers, 9 regional store managers and 80-90 retail sales associates within 36 locations in New Jersey, New York, Pennsylvania, and Maryland. Achieved a National Ranking of 97 out of 500+ dealers based on sales and KPI’s. Key responsibilities included:- Leveraged in-store marketing tactics to increase monthly traffic by 25%.- Cultivated relationships with key business partners to increase sales and market share.- Coordinated inventory control procedures to reduce shelf life and increase profitability.- Orchestrated training and development of new and existing team members.- Implemented universal uniform in-store merchandising based on corporate branding guidelines.- Cultivated business development endeavors through fostering relationships.- Coordinated facilities and project management efforts.- Fostered an environment that delivered a quality customer experience with focus on retention. Show less

Ny/Nj Market

Effectively managed a team of 4, focusing on growing indirect dealer distribution within the NY South region consisting of over 500+ points of distribution and 40+ accounts. Key focuses included developing relationships, maximizing dealer profitability, training, prospecting, customer retention and fostering collaborative relationships with functional groups such as marketing, operations, training, human resources, and supply chain teams.- Increased door productivity and overall… Show more Effectively managed a team of 4, focusing on growing indirect dealer distribution within the NY South region consisting of over 500+ points of distribution and 40+ accounts. Key focuses included developing relationships, maximizing dealer profitability, training, prospecting, customer retention and fostering collaborative relationships with functional groups such as marketing, operations, training, human resources, and supply chain teams.- Increased door productivity and overall profitability by consulting and collaborating with dealer principals and senior leadership and performing strategic planning, which resulted in:- 100%+ of monthly sales targets and KPI’s since market launched in 2009.- 120% to yearly sales target in 2019.- 107% market growth since 2018 at a time when mature markets had declining year over year customer bases.- Closed largest Buy / Sell in company history and optimized 20% of the market door count.- Led dealer to the 2019 Dealer of the Year award.- Propelled the NY South region to the #1 customer satisfaction scores in the country. Show less

West Orange, Nj

Managed a staff of 20 employees which included training, payroll services, interviewing and hiring, scheduling, and auditing.- Increased revenues 125% within 24 months.- Executed real estate appraisal services for banks, savings and loans, mortgage brokers, relocation firms, credit unions, attorneys, and accountants under USPAP guidelines.- Secured contracts with major lending institutions.- Planned successful marketing and advertising strategies targeting new accounts.-… Show more Managed a staff of 20 employees which included training, payroll services, interviewing and hiring, scheduling, and auditing.- Increased revenues 125% within 24 months.- Executed real estate appraisal services for banks, savings and loans, mortgage brokers, relocation firms, credit unions, attorneys, and accountants under USPAP guidelines.- Secured contracts with major lending institutions.- Planned successful marketing and advertising strategies targeting new accounts.- Developed year-end fiscal reporting, streamlining future revenues. Show less