Leading marketing for Stripe's SaaS products that span across billing, invoicing, tax, revenue recognition and data/analytics ($500M ARR business).

Advisor & Interim Marketing Leader to Personio, a Series E and $8.5B HR SaaS company in Europe serving 10,000+ small and mid-sized businesses (April - Sept 2023). Scaled the product marketing organization:- Developed org strategy and led recruiting for/hired 6 FTEs- Operationalized product launches including tiering framework. Defined responsibilities across product, sales, customer success, enablement and operations. Delivered repeatable launch playbook

Led product marketing globally for B2B and B2C product suite. Responsible for:- Product marketing- Solutions marketing- Partner marketing- Customer marketing (CAB program)- Analyst relations- Product field enablement Supported company’s successful expansion upmarket, growth into new geos (EMEA, APAC) and evolution from single to multi-product, and growth from $xM to $xxxM+ revenues. Reported to CMO and promoted once in role. Navan (formerly TripActions) is the only all-in-one business travel and spend management platform that gives organizations real-time visibility and control over spend, reduces costs and delivers an amazing employee experience. Learn why 8,000+ companies like Zoom, Adobe, Netflix, Lennar, Heidrick & Struggles and Box have made the switch to TripActions - www.tripactions.com.

Led product marketing and GTM for:- Box's ecosystem of integrations and partner solutions (technology partners and SIs)- Digital Workplace / collaboration suite of products- Services offering to drive transformative customer engagements, Box TransformPromoted once in role.

I joined Gusto when it was a small 100 person series B company with $xM revenues. I built demand generation and go-to-market programs from the ground up for the channel business including: lead generation and nurture, field events, content, messaging, segmentation, product launches, customer marketing and sales enablement. I worked in lock-step with Sales to help scale partner channel to over 30% of overall business and +100% YoY growth. About Gusto:Gusto serves 100,000+ small businesses on its refreshingly easy payroll, benefits and HR platform. Gusto has offices in San Francisco and Denver and investors include Google Capital, General Catalyst and Kleiner Perkins Caufield & Byers.

- Led marketing for DocuSign's Salesforce line of business, growing to 20% of overall revenues- Defined solution messaging, target customer segments and demand generation strategies- Drove product launches end-to-end, including sales enablement and multichannel launch campaigns spanning email, webinars, events and digital paid channels- Led company-wide presence at Dreamforce (Titanium sponsor) and key industry shows- Spearheaded co-marketing efforts with technology partners (Apple, Intuit and NetSuite)

Coverage spanned: Card Issuers (American Express, Capital One, Discover), Auto Finance (Santander Consumer), Middle Market Lenders (BDCs), Mortgage REITs- Developed investment recommendations based on in-depth analysis of companies, peers, competitive environment, and macro policy- Built comprehensive financial models for forecasting and valuation - Frequently interfaced with company executive teams, institutional investors and Investor Relations teamsAssociate - July 2012 to April 2014Summer MBA Associate - June 2011 to August 2011

B2C and B2B Product Marketing for Global Prepaid Card division- Led GTM efforts to accelerate AmEx’s expansion into a new product category and contributed to the business doubling revenues and becoming profitable in 2 years- Owned end-to-end development and execution of marketing programs across distribution channels (retail, malls, banks, travel)- Launched new product SKUs in market and drove innovative merchandising programs at major retailers nationwide- Negotiated product merchandising with top retailers - Defined and launched co-branded corporate prepaid card business