Priya Kumar Email & Phone Number

New York, New York, United States

• Manage a professional photography business specializing in portrait and wedding photography; engage with clients to establish rapport, identify needs, and recommend appropriate packages and services.
• Optimize website design and user interface via card sorting and usability tests; analyze various metrics to boost engagement and improve user experience.
• Supervise and mentor assistant photographer; praise good work and relay constructive criticism to enhance skill set and boost job performance.
• Maintain up-to-date awareness of technology trends and advancements; attend classes and workshops to hone skills and master new techniques.

• Direct diverse, in-depth research initiatives for big tech and startup clients in collaboration with multiple UX research companies.
• Liaise with designers, stakeholders, and product managers to relay research findings and actionable insights; cultivate positive relationships that promote confidence and retention.
• Communicate proactively with leadership and cross-functional teams to relay impactful insights regarding user journey and inform short- and long-term product strategy.
• Balance multiple projects and priorities simultaneously while navigating fast-paced environments and meeting tight deadlines.
• Led a long-term study for a big tech client involving remote one-on-one interviews, usability testing, and prototype testing.
• Co-lead a study for a startup client that incorporated concept testing, competitive analysis, and remote one-on-one interviews.

New York City

• Spearheaded a wide range of research studies to uncover user needs and pain points for Fortune 100 clients; analyzed study results to understand user mindset.
• Specialized in conducting remote and in-person one-on-one interviews, diary studies, online surveys, foundational research, iterative prototype testing, concept testing, usability testing, and A/B testing.
• Coordinated production of deliverables including qualitative reports, user flows, journey mapping, empathy mapping, and personas.

• Optimized Fortune 500 clients’ branding and advertising endeavors via detailed quantitative research; partnered with clients to boost brand equity, brand recall, and purchase intent.
• Created all research materials, briefs, questionnaires, and screeners; offered strategic insights on customer brand perception to aid clients in retargeting advertising campaigns.
• Coach and mentor junior researchers in processes, techniques, and best practices to foster professional development and continual improvement.

Norwalk, Connecticut

CT/NY

Traveled to different Sephora stores across the NY/CT area to provide expertise and assist in sales.

Hartford, Connecticut Area

• Interact with clients, providing advice for cosmetic, fragrance, and skin-care products
• Schedule personal beauty consultations and customized makeup applications
• Recruit and schedule clients for Sephora University classes.

Master Of Science (M.S.), Game And Interactive Media Design, 3.9

Courses focused on creating a strong base in user research, information architecture, content strategy, interface design, usability and.

Bachelor’S Degree, Psychology, Neuroscience

Activities and Societies: PAC (Pan Asian Council) KUBE (Kids & UConn Bridging Education) Asian American Mentoring Program ISA (Indian.