Leading the complete B2C process including all categories.Successfully launched Salon at home service under the name Beautyjoy Planned & Launched Restrojoy with new go to market initiatives.Initiated & successfully executed various growth initiatives to achieve 30X growth in salon at home & HCPC categories.Leading Pan-India operations & supply across 19 cities.

Reviewing and interpreting the competition after in-depth analysis of market information to fine-tune the marketing strategies and escalating business volumesFormulating marketing plans/ projections in line with organizational vision and strategic directionFormulate and execute various brand visibility plans, promotional activity and campaigns for the respective areaDriving business growth through identification & penetration of new market segments for attainment of… Show more Reviewing and interpreting the competition after in-depth analysis of market information to fine-tune the marketing strategies and escalating business volumesFormulating marketing plans/ projections in line with organizational vision and strategic directionFormulate and execute various brand visibility plans, promotional activity and campaigns for the respective areaDriving business growth through identification & penetration of new market segments for attainment of periodical targets with a view to optimize revenue from marketsOverseeing marketing operations for achieving increased growth, profitability & shareIncreasing the brand visibility through various visibility elements and making the consumers aware of the brandsFormulating designing & executing various marketing activities to increase the awareness of the brand portfolioPlanning and budgeting of various marketing activity for the respective area which is being handledIdentifying prospective clients, generating business from new accounts & developing them to achieve consistent profitabilityBuilding & maintaining healthy business relations with major clientele, ensuring maximum customer satisfaction by achieving delivery & quality normsManaging customer centric operations & ensuring customer satisfaction by achieving delivery & service quality normsAttending to clients (individuals/syndicate/distributor clients) concerns & complaints and undertaking steps for effectively resolving themInteracting with the customers to gather their feedback regarding the brands’ awareness & developmentMaintaining cordial relations with distributor team and sales team for speedy response to customers’ complain to sustain the profitability of the businessLeading, training & monitoring the performance of team members to ensure efficiency in marketing and sales operations and meeting of individual & group targets Show less

Collaborating cross-functionally on competitive selling, pricing, market development and field solutions, charting out new paths for ensuring long-term revenue growth and maintaining relationships with customers to achieve repeat/ referral businessSpearheading market intelligence activities for ascertaining market trends, influences and competition and utilising market intelligence information for future decision-making and strategic business planning.Strategizing the long term… Show more Collaborating cross-functionally on competitive selling, pricing, market development and field solutions, charting out new paths for ensuring long-term revenue growth and maintaining relationships with customers to achieve repeat/ referral businessSpearheading market intelligence activities for ascertaining market trends, influences and competition and utilising market intelligence information for future decision-making and strategic business planning.Strategizing the long term as well as short term business plans to ensure maximum profitability. Identifying and developing new streams for long-term revenue growth and maintaining relationships with customers to achieve repeat/ referral businessManaging sales and marketing operations and ensuring accomplishment of set business targetsEvolving market segmentation and developing segmentation strategies to achieve desired targetsConducting competitor analysis by keeping abreast of market trends and competitor movesInterfacing with clients and maintaining relations with them for ensuring continued & repeat business Streamlining efforts for attaining goals/ objectives and maintaining customer database to improve reporting & customer service Show less