- Founding partner and Business Director at Curious Mind Entertainment (Australia) to build www.bandviews.com- Responsible to strategies and create a business and operational model for BandViews- Lead Business pitches and platform partnerships across our current key markets India, SG and Indonesia.- Engage with Artists and Artist Managers to become active contributors on BandViews.com- Actively involved in government pitches discussion on grants and funding.

Priyanka’s career spans multiple industries and over the years she has worked as an award winning art director, a business manager to some of the biggest Bollywood stars and lately as a digital entrepreneur. Her love for art is as old as her and started when her father gifted her a cool box of crayons.Even though Priyanka spent her last 15 years building a corporate career, her love for color and canvas never really left and rekindled when she moved to Wonderful Indonesia 6 months… Show more Priyanka’s career spans multiple industries and over the years she has worked as an award winning art director, a business manager to some of the biggest Bollywood stars and lately as a digital entrepreneur. Her love for art is as old as her and started when her father gifted her a cool box of crayons.Even though Priyanka spent her last 15 years building a corporate career, her love for color and canvas never really left and rekindled when she moved to Wonderful Indonesia 6 months back. Priyanka loves to put her thoughts on the canvas through a radical mix of color and abstract forms. Her work is a projection of her empathy towards human beings and their thoughts - the perfect and the imperfect, the clear and the blurred.exhibited at:- IndoIndians Fair @Le Meridian Jakarta- ArtJakarta 2017 (represented by Duru ArtSpace from Korea) Priyanka's work is on Instagram @pb_art_official by Priyanka B - Spread Love, Colour and Happiness with Art Show less

Sparkling Media is all about fostering and building business relationships between brands and Indians using entertainment as a medium. We simply create profitable connections between Businesses, Industries or Government bodies AND Indians (living in India or overseas). These connections always have one thing in common – entertainment is the channel. Our well-established network and contacts within the entertainment industry allows us to enable our clients to establish rewarding… Show more Sparkling Media is all about fostering and building business relationships between brands and Indians using entertainment as a medium. We simply create profitable connections between Businesses, Industries or Government bodies AND Indians (living in India or overseas). These connections always have one thing in common – entertainment is the channel. Our well-established network and contacts within the entertainment industry allows us to enable our clients to establish rewarding relationships with the Indian community. To meet our clients’ objectives and needs, Sparkling Media offers various services within the Entertainment Industry across Bollywood, Cricket and Music. These include personalized celebrity associations, product placement across entertainment channels in India, sponsorship of events, among others. Show less

Managed new business development and successfully acquired Starwood Asia, Thermos Singapore and Marshall Cavendish

Account Management:- Spearheading accounts worth SGD 3 million for Vocanic Group M.- Social Media lead for Mindshare Singapore: Managing key brands like StarHub, KFC, Pizza Hut , Lego Land, Nescafe’ among other brands- Leading content creation and distribution strategy for all clients - Key partner in developing Social Media Strategy for StarHub, KFC and PizzahutSocial Marketing: - Led StarHub’s Social Media marketing planning and execution by mapping business… Show more Account Management:- Spearheading accounts worth SGD 3 million for Vocanic Group M.- Social Media lead for Mindshare Singapore: Managing key brands like StarHub, KFC, Pizza Hut , Lego Land, Nescafe’ among other brands- Leading content creation and distribution strategy for all clients - Key partner in developing Social Media Strategy for StarHub, KFC and PizzahutSocial Marketing: - Led StarHub’s Social Media marketing planning and execution by mapping business objectives to Social goals and generating effective campaigns and program across Social media channels - Launched new and alternative platforms to enhance Brand’s social presence beyond Facebook. Drove recruitment and engagement through YouTube channel, LINE, Instagram and Twitter- Conceived and executed Social campaigns for key brands –Bid to Win, Jackpot, Topfans etc- Achieved 100 % sales targets for 6 consecutive quartersWord of mouth marketing - StarHub Community:- Accelerated the growth of Starhubcommunity.com and increased unique visitors to 1 million in 6 months by creating clutter breaking programs and campaigns- Won key industry awards : Gold - Best use of advocacy: The loyalty and engagement award 2013; Silver - Customer Loyalty program: Marketing Excellence Awards 2013StarHub Social Hub: - Conceived and Launched Singapore’s 1st Social Media Control Center for Star Hub to generate real time consumer data in order to improve response time of SH services and better prepare for Crisis Management - http://www.marketing-interactive.com/starhub-digs-deeper-social-media/SCRM:- Conceived, planned and launched Star Hub’s 1st SCRM program for Singapore Telco - Map customer’s social graph with CRM data- Project lead on Social Sales - Devising plans to optimize Social media to generate sales leads and better customer service. Show less

Business and Account lead for StarHub

Neo marketing is a 1 year old start up with focus on consumer engagement. Neo is part of the Qplexus Group, which has business interests in e-commerce and teleshopping. The list of current clients include Reebok, DLF Brands (Boggi , Alcott ,Sunglass Hut , DKNY etc), Tata Global Beverages Limited, W for Women, etc.Responsibilities:Strategies and plan organizational growth and revenue.Lead the business development team to generate revenue. Tap into a wider associate… Show more Neo marketing is a 1 year old start up with focus on consumer engagement. Neo is part of the Qplexus Group, which has business interests in e-commerce and teleshopping. The list of current clients include Reebok, DLF Brands (Boggi , Alcott ,Sunglass Hut , DKNY etc), Tata Global Beverages Limited, W for Women, etc.Responsibilities:Strategies and plan organizational growth and revenue.Lead the business development team to generate revenue. Tap into a wider associate network for all business verticals of Qplexus.Lead the loyalty vertical to provide engagement solutions to clients like Reebok.Conceived the new business vertical of entertainment marketing specializing in content marketing and celebrity management. Show less

Celebrity manager & Agent for Bollywood superstar Preity Zinta. Generated endorsements worth USD1.6 Million. Enhanced business portfolios of A-list Indian celebrities including, Bipasha Basu, and Salman Khan and generated additional 
business of USD .5 Million. Led entertainment consulting and artist management for brands like Britannia, Mahindra & Mahindra, Dabur & Mcvities. Conceived 
and managed deals worth USD .8 Million. Managed film portfolios of upcoming artists… Show more Celebrity manager & Agent for Bollywood superstar Preity Zinta. Generated endorsements worth USD1.6 Million. Enhanced business portfolios of A-list Indian celebrities including, Bipasha Basu, and Salman Khan and generated additional 
business of USD .5 Million. Led entertainment consulting and artist management for brands like Britannia, Mahindra & Mahindra, Dabur & Mcvities. Conceived 
and managed deals worth USD .8 Million. Managed film portfolios of upcoming artists like Aamna Sharif and Harman Baweja - evaluating film projects, scripts, narrations, and commercial negotiations for upcoming artist showing huge potential. Managed hospitality for VIP’s and celebrities along with entire F&B for HDIL Couture week 2009. Show less

Celebrity Manager & Agent to Darsheel Safary & Shreyas Talpade. Generated endorsement and event business of worth over 1 million USD.Devised strategy to present celebrities as Brands. Conceptualized monetization channels for these celebrity brands. Explored alternate monetization channels by conceptualizing and execution of digital & merchandising concepts for signed up celebrities. Relationship manager to major corporate brands including Reebok, Coca Cola, Hero Honda on behalf… Show more Celebrity Manager & Agent to Darsheel Safary & Shreyas Talpade. Generated endorsement and event business of worth over 1 million USD.Devised strategy to present celebrities as Brands. Conceptualized monetization channels for these celebrity brands. Explored alternate monetization channels by conceptualizing and execution of digital & merchandising concepts for signed up celebrities. Relationship manager to major corporate brands including Reebok, Coca Cola, Hero Honda on behalf of Bipasha Basu, Hrithik Roshan and Kajol.Chief artiste manager for marquee television properties– Chandni Chowk to Bollywood, Himesh Reshammiya concert, Star Gold – “Sabse Favorite Kaun” awards featuring over 8 top Bollywood stars including Akshay Kumar, Deepika Padukon, Katrina Kaif etc. Show less

Devised a public safety awareness campaign for Castrol. Won global accolades and recognition as a finalist in Direct Lions (Cannes) - 2008 and a finalist in Clio awards - 2007Visualized and executed an ambient media for ‘Independence day, I-rock Concert’. Won Silver in the most prestigious Indian advertising award ABBY - 2007 & Silver in outdoor Advertising award - 2007Won INS Think Print, Bronze - 2004, which received over 850 entries from agencies pan India. A national award… Show more Devised a public safety awareness campaign for Castrol. Won global accolades and recognition as a finalist in Direct Lions (Cannes) - 2008 and a finalist in Clio awards - 2007Visualized and executed an ambient media for ‘Independence day, I-rock Concert’. Won Silver in the most prestigious Indian advertising award ABBY - 2007 & Silver in outdoor Advertising award - 2007Won INS Think Print, Bronze - 2004, which received over 850 entries from agencies pan India. A national award given out by the Indian Newspaper Society for the best print ad for ‘Close Up’ as selected brand. Involved in ideation and execution of Heroes Project AIDS Awareness campaign 2004Managed creative duties for brands such as Hutch, Cadbury Group, Kotak Mahindra Bank, Hindustan Times, Bajaj Discover MotorcyclesInvolved in creative brain storming and pitching for new brandsVisualized, executed and launched 360 degree campaign for Cadbury Fruity GemsConceptualized and showcased business proposal to Shaadi.com, Hindustan Times, Bajaj Discover Show less