Rose Ink was established in 2005 by Pro-Choice aka Jonathan Michael Neves a Digital Media Major & Rap Savant. Choice has his own recording studio and he engineers projects from beat creation all the way to video production. After 18 years of dedication he has compiled a discography of over 2,000 tracks that he has featured on or produced himself by collaborating with artists all over the country. Choice has also established his own clothing line and skateboard company. He even produced a documentary, dabbles in Adult Film and is working on a few scripts with plans to direct his own Movie and TV show.