Game Designer
São Paulo, Brazil
Game: Bid Wars- Worked with the Live Ops team, creating frameworks and templates for seasonal, minor, and major events- Helped the User Research team with interviews, data analysis, and dissemination of the player profiles discovered- At the Live Ops team, was an advocate of the player profiles, to understand player desires and how we could tap them into our offers and contentGame: Soccer Punch (prototype)- Defined the overall experience for the game, following the guidelines established by the Market Research team- Worked with a programmer to build the first prototype and helped set up playtests, defining scope and questions that needed to be answered- Afterward, collected and analyzed qualitative player data, to iterate on the design for the next version- Released a second version of the prototype as a store test, to gauge CPI and Retention metricsGame: Bid War Stars - Helped the game design team revamp the game’s pillars, core, and side loops- Worked on several features from concept to delivery and post-launch data analysis- The features ranged from booster systems, avatar customization, auction systems, AD placements, and monetization opportunities- Also worked on several balance changes, improving retention and monetization metrics